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Marketing eBooks
You have selected the subject of Marketing. The eBooks in this subject are listed below.
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RESULTS: 1 to 10 of 1237
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Facebook Marketing
By: Holzner, Steve
Published by: Que
Profit from Facebook!. High-Impact, Low-Cost Social Marketing That Works!. . With more than 80,000,000 affluent, savvy members, Facebook is today’s fastest-growing marketing opportunity! But traditional marketing methods won’t work here. In Facebook Marketing , best-selling author Steven Holzner reveals new social marketing techniques that do work, and shows you exactly how to make the most of them. Using true case studies, Holzner introduces powerful new techniques from today’s smartest Facebook marketers...and helps you avoid pitfalls that can cost you money and credibility. No matter what business you’re in, you’ll learn how to create bottom-up, “viral” Facebook marketing programs that achieve maximum results at minimum cost!: Crafting your Facebook profile for maximum impact; Getting into the Facebook community: crucial dos and don’ts; Joining the right Facebook Groups—or starting your own; Creating a Facebook blog that attracts paying customers; Promoting products and services with free Facebook Marketplace classifieds; Hosting your own Facebook events: from company picnics to concerts; Successfully advertising on Facebook, without overspending; Promoting your business within today’s most popular Facebook applications; Tracking the results of your advertising; Using brand-new viral video marketing techniques; Driving even more Web traffic to your Facebook pages; Building your own Facebook applications
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Price: $19.99
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Buyology
By: Lindstrom, Martin
Published by: Doubleday Business
How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying decisions take place below the surface, so deep within our subconscious minds, we’re barely aware of them? In BUYOLOGY, Lindstrom presents the astonishing findings from his groundbreaking, three-year, seven-million-dollar neuromarketing study, a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products.
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Price: $24.95
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30 Minutes ... To Write a Marketing Plan
By: Westwood, John
Published by: Kogan Page
What are the aims of your marketing department? Do you think further ahead than the next campaign? Get to grips with the ins and outs of researching, preparing and writing a marketing plan in just 30 minutes. This practical pocket book will show you how to: identify your marketing objectives; turn those objectives into strategies; set budgets and stick to them; write and present the plan. Create an effective, achievable plan that will improve results with this 30 minute guide!
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Price: $3.95
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Crossing the Chasm: Marketing and Selling Technology Project
By: Moore, Geoffrey
Published by: HarperCollins US
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This revised and updated edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.
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Price: $13.00
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Make a Fortune Promoting Other People's Stuff Online
By: Gardner, Rosalind
Published by: McGraw-Hill
“It took me years to discover many of the techniques she spells out in her book. I wish it had been available when I started.”. -Allan Gardyne, AssociatePrograms.com. The definitive guide to planning and managing a successful online affiliate business!. Make a Fortune Promoting Other People's Stuff Online is your hands-on guide to starting your own profitable affiliate marketing business quickly, easily, and inexpensively. Leading affiliate marketing authority Rosalind Gardner gives you a proven five-step plan for identifying a niche with a huge market, choosing products to promote, and selling the benefits effectively. You'll see how to: Navigate the different affiliate programs, from commissioned-based “click-through” programs to CPM impressions to flat-fee referral; Identify the products and programs that are profitable-and the ones to avoid; Ask the right questions before you join an affiliate program; Research, understand, and sell to your niche market; Negotiate for a higher percentage on your commission; Stay on top of developments in the industry. Packed with time- and money-saving techniques-including twelve ways to drive traffic to your website at no cost-this comprehensive guide is all you need to make big profits as an affiliate marketer!. Rosalind Gardner is the creator of several successful online businesses and the author of the bestselling Super Affiliate Handbook . Her website is NetProfitsToday.com.
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Price: $21.95
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SalesDogs: You Do Not Have to Be an Attack Dog to Be Successful in Sales
By: Singer, Blair; Kiyosaki, Robert T.
Published by: Warner
Sales Dogs will: • Show the five simple but critical revenue-generating skills to generate endless streams of qualified buyers and life-long sales • Teach you how to communicate and sell to your own natural strengths • Give you the steps to inspire and direct any group of salespeople into a charging pack of blue-ribbon SalesDogs • Show you how to reduce your sales effort, increasing your sales results • Teach you how to radically change your attitude in thirty seconds or less so you can direct your financial results • Show you how to master the psychological game of sales and communication
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Price: $9.95
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101 Ways to Advertise Your Business
By: Griffiths, Andrew
Published by: Allen & Unwin
Practical tips to help you promote and advertise your products and service, simply, effectively, and without a big budget.
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Price: $19.95
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The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand
By: Ries, Al; Ries, Laura
Published by: HarperCollins US
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Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries. Combining The 22 Immutable Laws of Branding and The 11 Immutable Laws of Internet Branding , this book proclaims that the only way to stand out in today's marketplace is to build your product or service into a brand - and provides the step-by-step instructions you need to do so.
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Price: $14.95
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The 22 Immutable Laws of Marketing
By: Ries, Al; Trout, Jack
Published by: HarperCollins US
Two world-renowned marketing consultants and bestselling authors present the definitive rules of marketing. The authors have distilled their 40-plus years of marketing expertise to provide the key to today's competitive marketplace, showing you what makes some products inordinately successful while others fall by the wayside.
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Price: $13.00
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