Business : Marketing

The essential handbook for anyone looking to get involved with the network marketing industry. more...

Price: $19.95

This is the ninth book in Andrew Griffiths 101 series of books that provide practical, cheap and easy to implement tips on how to improve your business and increase your profits. Full of simple steps, this book is filled with tips and recommendations that cover the principles of selling and improving communication with your customers, which can be used to improve sales in any situation. more...

Price: $17.99

Make the most of your messages on Twitter, Facebook, and other social networking sites. The advent of Twitter and other social networking sites, as well as the popularity of text messaging, have made short-form communication an everyday reality. But expressing yourself clearly in short bursts-particularly in the 140-character limit of Twitter-takes special writing skill. In 140 Characters, Twitter co-creator Dom Sagolla covers all the basics of great short-form writing, including the importance of communicating with simplicity, honesty, and humor. For marketers and business owners, social media is an increasingly important avenue for promoting a business-this is the first writing guide specifically dedicated to communicating with the succinctness and clarity that the Internet age demands.: Covers basic grammar rules for short-form writing; The equivalent of Strunk and White's Elements of Style for today's social media-driven marketing messages; Helps you develop your own unique short-form writing style. 140 Characters is a much-needed guide to the kind of communication that can make or break a reputation online. more...

Price: $17.95

The most popular new sales program! more...

Price: $13.99

A better time for your business starts in the next decade. Are you ready?. In this fast and furious time machine of a book, Richard Laermer shows you how to use-and in some cases abuse-the trends of the next decade (or two) that really matter. As an author with a functional crystal ball, a veteran marketing innovator, and media master, Laermer foresees a fabulous future-if you start planning for it today. Sometimes you see a business evolve and think, “I wish I'd thought of that.” With his trademark razor-sharp style, Laermer reveals the most functional forecasting secrets of professional trendspotters. Divided into nine categories, with more than 72 “short-short” chapters and dozens of outrageous sidebars, this captivating book shows you the ways to: Read the signs; Influence the trends; Embrace new and reject stodgy; Anticipate change; Ask experts the right questions; Seek out visionaries and snub fakers; Separate the trends from fads; Use technology-for everything; Cash in on being ahead of the competition!. 2011: Trendspotting for the Next Decade is packed with eye-popping predictions (and realities) on how you'll live, work, play, buy, sell, talk, text, laugh, and more. You'll discover how miniscule attention spans will increase a need for velocity...how to work while you're sleeping...how to wash off mediocrity...and why today's communication devices will become obsolete. With 2011 you'll learn how to participate in change instead of trailing it. Laermer calls trends as he sees 'em-from what's dead to what's sensational to what's novel and what's next. If you're looking for surprising observations, shocking statistics, sublime insights, and wholesome food for thought--read this book. Because this is your life...in 2011 . more...

Price: $25.95