Business : Business Communication

In Presenting to Win: Persuading Your Audience Every Time, the world's #1 presentation consultant shows how to connect with even the toughest, most high-level audiences--and move them to action. Jerry Weissman shows presenters of all kinds how to dump those PowerPoint templates once and for all--and learn to tell compelling stories that focus on what's in it for their listeners. Drawing on dozens of practical examples and real case studies, Weissman shows presenters how to identify their real goals and messages before they even open PowerPoint; how to stay focused on what their listeners really care about; and how to capture their audiences in the first crucial 90 seconds. From bullets and graphics to the effective, sparing use of special effects, Weissman covers all the practical mechanics of effective presentation--and walks readers through every step of building a Power Presentation, from brainstorming through delivery. Unlike the techniques in other presentation books, this book's easy, step-by-step approach has been proven with billions of dollars on the line, in hundreds of IPO road shows before the world's most jaded investors. more...

Price: $24.95

Talks about presentations and shares the secrets that professional speakers use to make an impact and a memorable impression on their audience. This book gives tips and techniques that aims to take you to the next level. more...

Price: $17.00

Addresses every aspect of presentations, from initial preparation to effective closure; Covers all types of public speaking, from conference presentations to informal speeches; Advises on structuring a presentation coherently; Gives guidance on presenting oneself confidently and clearly. Professional Presentations is an invaluable guide for anyone who finds themselves having to give a talk of any kind. The book addresses all the concerns that come with speaking in public, from initial problems such as dealing with nerves to practical issues such as the use of visual aids. It covers preparation and delivery techniques applicable to all types of presentation, regardless of formality or audience size. more...

Price: $10.00

This book reflects the intense discussion that is taking place on the nature of public relations and its role in developing and supporting management strategy. It is aimed at seasoned public relations practitioners and students who, may be aware of the requirements of the tactical profession like media relations, trade shows, publicity events - but still struggle with overall management strategy. Clearly explained and using case studies from around the world, this is a title for those who wish to explore strategic theories and models in corporate communications management. more...

Price: $15.65

A fresh, impassioned guide on the art of question-asking--with powerful examples to use in every workplace situation. more...

Price: $19.95