The Leading eBooks Store Online
3,508,729 members ⚫ 2,065,349 ebooks
New to eBooks.com?Learn more
- Bestsellers - This Week
- Foreign Language Study
- Bestsellers - Last 6 months
- Graphic Books
- Health & Fitness
- Political Science
- Biography & Autobiography
- Psychology & Psychiatry
- Body Mind & Spirit
- House & Home
- Business & Economics
- Children's & Young Adult Fiction
- Juvenile Nonfiction
- Language Arts & Disciplines
- Crafts & Hobbies
- Science Fiction
- Current Events
- Literary Collections
- Literary Criticism
- Literary Fiction
- Social Science
- The Environment
- Sports & Recreation
- Family & Relationships
- Study Aids
- Folklore & Mythology
- Food and Wine
- Performing Arts
- True Crime
- Foreign Language Books
Most popular at the top
- McGraw-Hill Education 2003; US$ 34.00
"If you crave insight into the wacky, zany, madcap--albeit very serious--business of advertising, this is a great place to begin."-- Miami Herald A witty and frank look at the ad biz from one of its most respected voices Advertising has become an endless stream of clichés, cheesy productions, miscast celebrities, and gratuitous sex--and take-no-prisoners... more...
- Taylor and Francis 2013; US$ 55.95
Are you about to undertake a one semester or short course in marketing? If so, 'Marketing: The One Semester Introduction' is the book for you! Written by two of the most experienced and respected authors of the subject in the UK, it is specifically designed for those wanting a rapid and thorough introduction to marketing. This book: · is based on... more...
- Pearson Education 2007; US$ 27.99
?As usual these two future-finders have their fi ngers on the pulse of what?s happening--and what we need to know about. In every business, in every organization, the seven most important words these days are: ?But wait! A story goes with it!? You need to read this book to fi nd out why.? ?Alan Webber, Co-founder, Fast Company magazine ... more...
- Electronic & Database Publishing, Inc. 2006; US$ 15.95
This book offers a wealth of good, solid business advice. Fares to Friends is the business professional's equivalent to best-seller Tuesdays with Morrie by Mitch Albom. Like Albom, Ed Wallace '81 VSB invites the reader to share in a series of literally and figuratively transporting conversations with his mentor, a cab... more...
- Electronic & Database Publishing, Inc. 2005; US$ 19.95
Learning the lessons taught in this book will maximize your and your products exposure and sales without spending a dime on advertising. This book pits brains against brawn and forces you to think outside the traditional marketing sphere. Guerilla marketing allows you to outsmart your competition, without having to out spend them. Discover pin-pointing... more...
- Electronic & Database Publishing, Inc. 2006; US$ 19.95
In the Age of Google, speed dating, and ever-shorter attention spans, Sam Allman is an expert in a vital life skill: how to create meaningful human contact. In his book Heart & Mind Selling the acclaimed 'Sales Love Doctor' shows readers how to significantly increase sales and retain customers by learning how to connect with their emotions... more...
- The Crown Publishing Group 2007; US$ 14.95
The founders of one of today's hottest, most innovative advertising agencies explain how to ignite the kind of marketing explosions that will capture customers' attention. Linda Kaplan Thaler, the CEO and Chief Creative Officer of the Kaplan Thaler Group, is the brains behind a host of memorable and highly successful ads, from the irresistibly sentimental... more...
- Electronic & Database Publishing, Inc. 2006; US$ 17.95
Underdog Advertising® is written for the small-to-mid size business owner/operator who cannot afford to hire an advertising agency. The book presents principles and processes that have proven successful for advertisers who must compete with larger companies in their industries for sales, awareness and market share. Underdog Advertising... more...
- McGraw-Hill Education 2008; US$ 19.00
The Wall Street Journal Bestseller The Future is Now--Get Ready to Reap the Profits. We stand at the beginning of a consumer-centric age--an era with potentially enormous returns for leaders in marketing, advertising and media--if they get their approach right. The new media environment is ?always on,? digitally accessible to audiences from... more...
- F+W Media 2006; US$ 14.95
More than 5 million businesses have profited from this unique step-by-step marketing system. The Ultimate Marketing Plan, 3rd Edition shows you how to put together the most promotable message possible for any product or service. Filled with practical, no-nonsense ideas that help you position your product, build buzz and make money, this updated... more...