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Most popular at the top

  • Resource-Based Theoryby Jay B. Barney; Delwyn N. Clark

    Oxford University Press, UK 2007; US$ 37.99

    The 'Resource-Based View of the Firm' has emerged as one of the dominant perspectives used in strategic management. It addresses the fundamental research question of strategic management: Why it is that some firms persistently outperform others? Resource-Based Theory provides a considered overview of this theory from one of its key thinkers.... more...

  • WCF 4.5 Multi-Layer Services Development with Entity Frameworkby Mike Liu

    Packt Publishing 2012; US$ 18.99

    This book is a step-by-step tutorial to guide you through learning WCF and Entity Framework. Clear step-by-step instructions and relevant screenshots will make sure you won't get lost in the new world of WCF and Entity Framework. Configuration files, host applications, test clients, and WCF services for each solution will also be available for... more...

  • The Naked CEOby Alex Malley

    Wiley 2014; US$ 22.95

    The Naked CEO's guide to achieving your dream, starting now From suspended schoolboy to disruptive CEO, Alex Malley, The Naked CEO, has led a life rich in successes and mistakes. Through it all he has learned a lot about what it takes to successfully build not only a big career, but also a big life. Gain insights from a successful CEO who's lived... more...

  • HR: The Business Partnerby Barbara Kenton; Jane Yarnall

    Taylor and Francis 2012; US$ 46.95

    With HR professionals increasingly expected to be ?business partners?, are you prepared with the skills and tools to make a positive difference to your organization? As the recognised definitive guide to the topic, HR: The Business Partner , second edition, offers practical insights to take you through the challenging process of business partnering,... more...

  • The Everything Guide to Customer Engagementby Linda Pophal

    F+W Media 2014; US$ 21.99

    Expert advice and strategies for winning--and keeping--customers! Apple, L.L. Bean, Zappos.com, Nordstrom, Lego, Southwest Airlines. All of these extraordinarily successful businesses have one thing in common: They have famously loyal customers. These companies understand that customer engagement is just as important as quality products and services... more...

  • Financial Statement Analysis Workbookby Martin S. Fridson; Fernando Alvarez

    Wiley 2011; US$ 29.95

    The companion Workbook to Financial Statement Analysis, Fourth Edition Whether you're evaluating a company's stock price, assessing its credit quality, or determining valuations for a merger or acquisition, deciphering the messages embedded within a company's financial statements is critical, especially after the recent financial crisis. This workbook... more...

  • The Business of Projectsby Andrew Davies; Michael Hobday

    Cambridge University Press 2005; US$ 38.00

    A superb 2005 examination of project management in practice, focusing on high-value, high-technology capital goods. more...

  • Onwardby Howard Schultz; Joanne Gordon

    Wiley 2011; US$ 18.50

    In 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision to return as the CEO eight years after he stepped down from daily oversight of the company and became chairman. Concerned that Starbucks had lost its way, Schultz was determined to help it return to its core values and restore not only its financial health,... more...

  • Perpetuating the Family Businessby John L. Ward

    Palgrave Macmillan 2004; US$ 37.00

    John L. Ward is a leading world expert on the family business. In this book he brings together a vast amount of experience to show the, 'best practices' of the most successful and long-lasting families in business. He provides a framework of five insights and four principles in which to position his 50 lessons for family businesses. This is the most... more...

  • Marketing 3.0by Philip Kotler; Hermawan Kartajaya; Iwan Setiawan

    Wiley 2010; US$ 24.95

    Understand the next level of marketing The new model for marketing- Marketing 3.0 -treats customers not as mere consumers but as the complex, multi-dimensional human beings that they are. Customers, in turn, are choosing companies and products that satisfy deeper needs for participation, creativity, community, and idealism. In Marketing 3.0 , world-leading... more...