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Most popular at the top
- Wiley 2013; US$ 22.99 US$ 19.99
How many pieces of paper land on your desk each day, or emails in your inbox? Your readers – the people you communicate with at work – are no different. So how can you make your communication stand out from the pile and get the job done? Whether you’re crafting a short and sweet email or bidding for a crucial project, Business... more...
- Wiley 2008; US$ 27.95 US$ 24.50
How to use brands to gain and sustain competitive advantage Companies today face a dilemma in marketing. The tried-and-true formulas to create sales and market share behind brands are becoming irrelevant and losing traction with consumers. In this book, Gerzema and LeBar offer credible evidence--drawn from a detailed analysis of a decade's worth... more...
- HarperCollins 2009; US$ 15.99
You. That's Right. YOU. You've got a problem. You've got a product that's not first in its class. It's not even second. You've got to find a way to market that product. What Are You Going To Do? You're going to read this book, that's what. Let's face it. There comes a time in the life of every business when a product or service does not sell up... more...
- Wiley 2010; US$ 56.50 US$ 48.97
Praise for Strategic Employee Surveys "This is a must-read! If you want to bring your employee survey up to the next levelif you want to predict and drive your organizational outcomes, including customer satisfaction and business performanceif you want to move your business strategy and survey program closer together, then this is your... more...
- Infinite Ideas 2012; US$ 9.95
Many of us have at some time toyed with the idea of starting our own businesses or becoming self-employed. There are many positive aspects to being your own boss: you choose the hours you want to work, but it can be daunting, and many of us ditch the dream in favor of the easy yet dreary life, which is why this book is here to help. We?ve thumbed through... more...
OCR Level 2 NVQ Certificate in Customer Service (QCF) Incorporating Level 2 Certificate in Customer Service KnowledgeHodder Education 2012; US$ 15.98
A complete guide to the Level 2 NVQ in Customer Service course. more...
- Wiley 2013; US$ 22.95 US$ 19.99
Proven techniques to master the art of the cold call Cold calling is not only one of the fastest and most profitable ways to initiate a new sales contact and build business; it's also one of the most dreaded—for the salesperson and the recipient. Smart Callin g has the solution: Art Sobczak's proven, never-experience-rejection-again system.... more...
- SAGE Publications 2014; US$ 29.00
Human capital is an essential component of the market value as well as brand value of every organization. HRD Audit presents the first-ever comprehensive approach to evaluating and re-designing human resource development (HRD) function and interventions, and maximizing their contribution to business goals and human capital formation. A unique feature... more...