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Most popular at the top
- ABC-CLIO 1998; US$ 84.00
Very little of marketing theory and knowledge has made its way into retailing practice, but its value in making profitable and effective retailing decisions is unquestioned. Samli, drawing upon three decades of experience and recognition as an expert in marketing research, offers retailing professionals and those who aspire to retailing careers a... more...
- Taylor and Francis 2008; US$ 45.00
Global Business Leadership discusses the urgent issues facing global business leaders and presents seven strategies found necessary for successful intercultural business ventures. It provides business professionals and students with insight into the failure of businesses to prepare leaders for stepping into complex cultural contexts. The Geoleadership... more...
- Edward Elgar Publishing 2010; US$ 40.00
Offers a fresh perspective on how leaders and aspiring leaders can and should take personal responsibility for their own development. This book presents insights and practical recommendations on how individuals can actively self-manage through a number of typical leadership challenges. more...
- Edward Elgar Publishing 2010; US$ 40.00
'Watson addresses some of the most pervasive myths related to small business performance in an engaging manner, capturing the nuances of these important issues. His review of the definitions of business failure and study of the differences those definitions make for research outcomes is particularly striking and useful for policy makers, researchers,... more...
- Taylor and Francis 2010; US$ 45.95
Butterworth-Heinemann?s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make... more...
- Kogan Page 2010; US$ 65.00
Armstrong's Handbook of Reward Management Practice is the definitive guide for practitioners involved in developing and managing reward strategies, policies and processes, and for students of employee reward. more...
- Elsevier Science & Technology 2006; US$ 57.95
The 2007 edition of CIMA's Official Learning Systems has been written in conjunction with the CIMA faculty to fully reflect what could be tested in the exam. Updated to incorporate syllabus changes with new readings and fully worked examples the 2007 Learning Systems provide complete study material for the May and November 2007 exams. The new edition... more...
- Wiley 2009; US$ 55.00
A must have for all practising and aspiring consultants and strategists, this book covers a wide range of consultancy tools and techniques that are well displayed, well described and well referenced. The tools and techniques are helpfully divided in to twenty recognisable skills sectors within management consultancy fields and specialisms. The depiction... more...
Compensating the Sales Force: A Practical Guide to Designing Winning Sales Reward Programs, Second EditionMcGraw-Hill Education 2010; US$ 39.95
The classic guide to raising your bottom line with the perfect compensation strategy?fully revised and updated! Sales compensation WORKS! Nothing motivates a sales force better than a powerful compensation program. And when your salespeople are motivated, revenue soars. But how do you design a program ideally suited for your business strategy... more...