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Most popular at the top
- Free Press 2008; US$ 16.00
In perhaps the most creative and authoritative book on sensory branding ever written, international business legend Martin Lindstrom reveals what the world's most successful branding companies do differently -- integrating touch, taste, smell, sight, and sound -- with startling and measurable results. Based on the largest study ever conducted on... more...
- Wiley 2011; US$ 29.95 US$ 20.96
The companion Workbook to Financial Statement Analysis, Fourth Edition Whether you're evaluating a company's stock price, assessing its credit quality, or determining valuations for a merger or acquisition, deciphering the messages embedded within a company's financial statements is critical, especially after the recent financial crisis. This... more...
- McGraw-Hill Education 2004; US$ 34.00 US$ 27.88
Make Excel work harder and faster for you. This unique book presents sample code for more than twenty practical, high-powered Excel VBA macro applications. You?ll get all the essentials of VBA, and then explore ways to power Excel with VBA. Automate tasks, convert numbers to labels, transpose cells, add formula details, globally changes values, and... more...
- Wiley 2012; US$ 26.99 US$ 21.59
The easy way to get a grip on International Reporting Standards IFRS For Dummies is your complete introduction to IFRS and international accounting and balancing standards. Combining all the facts needed to understand this complex subject with useful examples, this easy-to-read guide will have you on top of IFRS in no time. In plain English,... more...
- Springer New York 2012; US$ 51.65
This book examines common tasks performed by business analysts and helps the reader navigate the wealth of information in R and its 4000 packages to create useful analytics applications. Includes interviews with corporate users of R, and easy-to-use examples. more...
- Wiley 2013; US$ 23.00 US$ 13.80
The guide to shortening your execution cycle down from one year to twelve weeks Most organizations and individuals work in the context of annual goals and plans; a twelve-month execution cycle. Instead, The 12 Week Year avoids the pitfalls and low productivity of annualized thinking. This book redefines your "year" to be 12 weeks long. In 12... more...
- Wiley 2013; US$ 22.99 US$ 18.39
How many pieces of paper land on your desk each day, or emails in your inbox? Your readers – the people you communicate with at work – are no different. So how can you make your communication stand out from the pile and get the job done? Whether you’re crafting a short and sweet email or bidding for a crucial project, Business... more...
- Berrett-Koehler Publishers 2014; US$ 22.95
Poorly designed employee surveys frustrate participants, analysts, and executives and can end up doing more harm than good. Alec Levenson offers sensible, practical ways to make them more useful and accurate and counters a number of unhelpful but common practices. He provides specific advice for ensuring that the purpose and desired outcomes of surveys... more...
- Oxford University Press 2007; US$ 21.99 US$ 18.91
Internally generated growth accomplished thorugh product line renewal and new service development is essential to the long-term vitality of business across industries. The Fast Path to Corporate Growth takes on the challenge large corporations face in developing new product lines that address new market applications and provide new streams of revenue.... more...