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Most popular at the top

  • Competitive Strategyby Michael E. Porter

    Free Press 2008; US$ 40.00

    Now nearing its sixtieth printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world. Electrifying in its simplicity?like all great breakthroughs?Porter?s analysis of industries captures the complexity of industry... more...

  • When Cultures Collide, Third Editionby Richard D. Lewis

    Nicholas Brealey Publishing 2010; US$ 35.00

    The classic work that revolutionized the way business is conducted across cultures around the world. more...

  • Sales Management (The Brian Tracy Success Library)by Brian Tracy

    AMACOM 2015; US$ 4.95

    The job of the sales manager is to recruit, manage, and motivate a top team of high-performing sales professionals. This book shows you how to do it. World-renowned sales expert Brian Tracy has spent decades studying what sets the most successful sales managers and professionals apart from the rest?and now in this pocket-sized guide, he distills... more...

  • Zufriedenheitby Jürgen Beckmann

    tredition 2013; US$ 4.61

    Wie wird sie erzeugt? Wovon hängt sie ab? Was sollte ich tun? Wir betrachten genau, WIE Sie in den Bereichen Partnerschaft, Beruf, Finanzen und mit sich selbst konkret Zufriedenheit erreichen. Mit dem Wissen und dem Erkennen worum es eigentlich geht, werden auch Sie deutlich zufriedener, einig mit sich selbst, ruhiger, gelassener und entspannter. Sie... more...

  • Big Data im Marketingby Torsten Schwarz

    Haufe Lexware Verlag 2015; US$ 37.34

    <!-- Generated by XStandard version 2.0.1.0 on 2015-06-29T10:59:59 --><p>Nutzen Sie Big Data als Innovation für das moderne Marketing! Erkennen Sie neue Marktpotenziale und steuern Sie Vertriebskampagnen perfekt aus! Ziehen Sie aus den Daten die richtigen Schlüsse!</p><p>Durch die zunehmende Digitalisierung des Kundenkontakts... more...

  • Vermarktungsstrategien für das Buch im multimedialen Raumby Kaufmann

    Harrassowitz Verlag 2015; US$ 47.32

    Ziel dieses Bandes ist es, den ökonomischen, technologischen, gesellschaftlichen und kulturellen <i>Kontext</i> des Buchmarketings zu erfassen. Besonders berücksichtigt werden dabei die Digitalisierung sowie die damit entstehende Ökonomie der Aufmerksamkeit und Medienkonvergenz. Die vorliegenden Studien setzen mit neuen Trends verbundene... more...

  • Leadership Secrets of the World?s Most Successful CEOsby Eric Yaverbaum

    Dearborn Trade Publishing 2004; US$ 22.00

    Leadership is such a vital skill that four out of ten U.S. corporations now have some sort of formal leadership training program in place, says public relations executive Eric Yaverbaum. His new book, Leadership Secrets of the World's Most Successful CEOs, consists of exclusive interviews with top executives discussing the proven strategies, philosophies,... more...

  • The Leadership Crash Courseby Paul Taffinder

    Kogan Page 2006; US$ 27.50

    Helps you to develop and hone the necessary skills to be a truly effective leader. This book includes guidance on: how to take on a new leadership role, set up and lead a change initiative, communicate change to employees, disturb the organizational culture in order to make things happen, turn your mistakes into successes, and more. more...

  • Must-Win Battlesby Peter Killing; Thomas Malnight; Tracey Keys

    Pearson Education 2006; US$ 34.99

    Must-Win Battles shows leaders exactly how to identify the 3 to 5 critical challenges most likely to make or break their businesses -- and then mobilize people and resources to successfully execute on them. This book draws on the authors' exceptional experience as world-class consultants and leading-edge business researchers, and builds on the... more...

  • Team Buildingby William G. Dyer; W. Gibb Dyer; Jeffrey H. Dyer; Edgar H. Schein

    Wiley 2010; US$ 45.00

    This book is filled with the concepts, ideas, and practical suggestions that are needed for any manager to have at hand if he or she is a member or creator of a committee, team, task-force, or any other activity involving collaboration among several people. The ideas are proven by several decades of experience and well-supported in the text with numerous... more...