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Most popular at the top

  • Wiley CPAexcel Exam Review 2015 Study Guide (January)by O. Ray Whittington

    Wiley 2015; US$ 65.00

    The world's most effective CPA exam prep system ? Financial Accounting and Reporting module Wiley CPAexcel Exam Review is the world's most trusted study guide for the Certified Public Accountant's exam ? complete, comprehensive, and updated to align with the latest exam content. With 2,800 practice questions and solutions across four volumes,... more...

  • Growth Hacker Marketingby Ryan Holiday

    Profile Books 2013; US$ 11.98

    Your new business went online yesterday and you've got a marketing budget of zero. How are you supposed to create a movement around your product? How can you get to your first thousand - or million - customers? Starting from zero, it feels impossible. Enter the growth hacker. You may not have heard of growth hacking yet, but you've certainly... more...

  • The Enthusiastic Employeeby David Sirota; Louis A. Mischkind; Michael Irwin Meltzer

    Pearson Education 2005; US$ 27.99

    Enthusiastic employees far out-produce and outperform the average workforce:they step up to do the hard, even 'impossible' jobs.  Most people are enthusiastic when they're hired: hopeful, ready to work hard, eager to contribute. What happens? Management, that's what. The authors tell you what managers do wrong, and what they need to do instead. It's... more...

  • Retail Strategyby Christine Cuthbertson; Dr Jonathan Reynolds

    Taylor and Francis 2007; US$ 73.95

    The book is made distinctive by the presentation of practitioner insight allied with academic underpinning to create a powerful new framework of unusual breadth and depth. The book communicates contemporary retail thought from the perspectives of both senior international retailers and expert observers. It is structured around four sections: * Section... more...

  • Succeeding at Interviewsby Judith Verity

    How To Books 2004; US$ 17.00

    Interviewees need the right skills for the interview as well as the right skills for the job. This book covers preparation and follow-up as well as 'inside the interview' techniques, enabling candidates to tune in to the interviewer and excel on the day. This edition is revised and updated. more...

  • Employee Moraleby David Bowles; Professor Cary Cooper

    Palgrave Macmillan 2009; US$ 57.00

    Performance is the key outcome of high morale, and the reason why it should be taken so seriously: with research gathered from some of the world's largest employee opinion databases and best academic centres, the authors lay out the morale-performance connection. more...

  • Winning at New Productsby Robert G. Cooper

    Basic Books 2007; US$ 28.00

    For more than two decades, Winning at New Products has served as the bible for product developers everywhere. In this fully updated and expanded edition, Robert G. Cooper demonstrates why consistent product development is so vital to corporate growth and how to maximize your chances of success. Winning at New Products cites the author?s most recent... more...

  • International Perspectives on Competence Developmentby Knud Illeris

    Taylor and Francis 2012; US$ 54.95

    In today?s complex and ever-changing world it has become obvious that even highly developed knowledge and skills are no longer sufficient to meet new challenges, situations and problems facing individuals, organisations and nations. This raises an enormous and potentially confusing issue for educators and trainers: how is it possible to generate and... more...

  • The New Rules of Marketing & PRby David Meerman Scott

    Wiley 2013; US$ 24.00

    The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success   The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international bestseller with more than 300,000 copies sold in over 25 languages. It offers... more...

  • Brand Aidby Brad VanAuken

    AMACOM 2014; US$ 29.95

    Branding is more than a great logo. A brand is the essence of an organization?its DNA?impacting its continual success. It is absolutely essential to get it right. Brand managers, marketers, and executives have long turned to this trusted guide to troubleshoot their branding problems. Written by an acknowledged expert with 30 years of experience building... more...