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  • Foreign Operation Methodsby L.S. Welch; G.R.G. Benito; B. Petersen

    Edward Elgar Publishing 2007; US$ 40.00

    Focuses on foreign operation methods and discusses the characteristics, choice, utilization, and management methods as critical criteria for companies' ability to function in the international business arena. This book analyses various foreign operation mode options, including those that have received relatively cursory treatment. more...

  • Successby Lord Beaverbrook

    The Floating Press 1962; US$ 6.95

    The contents of this volume originally appeared as weekly articles by Lord Beaverbrook (William Maxwell Aitken) in the Sunday Express. They aroused so much interest, and so many applications were received for copies of the various articles, that it was decided to have them collected and printed in volume form. He who buys Success, reads and digests... more...

  • Project Governanceby Ross Garland

    Kogan Page 2009; US$ 49.95

    Effective project decision making is recognised as a key feature of successful projects. Ineffective decision making leads to project delay and failure. Project Governance takes readers through the logical steps required for the establishment of a project governance framework for a project or organisation. Starting with problems typical of ineffective... more...

  • The Clock That Had No Handsby Herbert Kaufman

    The Floating Press 1908; US$ 5.99

    Advertising is to business, what hands are to a clock. It is a direct and certain means of letting the public know what you are doing. In these days of intense and vigilant commercial contest, a dealer who does not advertise is like a clock that has no hands. more...

  • Corporate Marketing and Identityby John M.T. Balmer

    Emerald Group Publishing Limited 2009; US$ 199.00

    In late November 2007, the 10th Symposium of the International Corporate Identity Group (ICIG) was held at Brunel University, London with Corporate Marketing and Corporate Identity as its foci. To mark this milestone John Balmer arranged for keynote presentations to be given by long-time supporters of the ICIG: all are authorities in the corporate... more...

  • The Green Marketing Manifestoby John Grant

    Wiley 2009; US$ 32.00

    We are currently eating, sleeping and breathing a new foundreligion of everything ‘green’. At the very heart ofresponsibility is industry and commerce, with everyone now racingto create their ‘environmental’ business strategy. Inline with this awareness, there is much discussion about the‘green marketing opportunity’... more...

  • The Truth about Leadershipby James M. Kouzes; Barry Z. Posner

    Wiley 2010; US$ 24.95

    In these turbulent times when the very foundations of organizations and societies are being shaken, leaders need to move beyond the pessimistic predictions, the trendy fads, and the simplistic solutions. They need to turn to what's real and what's proven, to understand what the evidence tells us about how exemplary leaders get extraordinary things... more...

  • Managingby Henry Mintzberg

    Berrett-Koehler Publishers 2009; US$ 22.95

    One of our most distinguished scholars offers a bold new view of the theory and practice of effective management Named one of the best management books of 2009 by strategy+business magazine, the Toronto Globe, and Mail and Library Journal Winner of the Axiom gold medal in the leadership category A half century ago Peter Drucker put management on... more...

  • Work Breakdown Structuresby Eric S. Norman; Shelly A. Brotherton; Robert T. Fried

    Wiley 2010; US$ 85.00

    Eric S. Norman, PMP, PgMP, is a strategic project and program management consultant. Shelly A. Brotherton, PMP, is a senior project and program management leader. Robert T. Fried, PMP, is a director responsible for project and program management with a globally recognized enterprise management software company. more...

  • The Consultant's Scorecard, Second Edition: Tracking ROI and Bottom-Line Impact of Consulting Projectsby Jack Phillips; Patti Phillips

    McGraw-Hill Education 2010; US$ 38.00

    Part 1: Setting the Stage ; Chapter 1. The Need for Consulting Accountability from the Client Perspective; Chapter 2. What's in it for Me: How Consultants Can Prove the Value of their Work to Clients; Chapter 3. Initial Analysis and Planning; Part 2: The Six Measures ; Chapter 4. Was it Useful: How to Measure Reaction and Satisfaction; Chapter... more...