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Most popular at the top
- Wiley 2009; US$ 73.95 US$ 64.09
As in previous editions of this popular text on cross-cultural management, students will find here an invaluable guide to key management theories, linked to practical examples from all round the world. The book's key distinctive feature remains its truly international profile, with current examples from the US, Europe, Asia and new perspectives in... more...
- Wiley 2009; US$ 39.95 US$ 27.96
Learn from the concepts, capabilities, processes, and behaviors that aligned around one strategy with the hard-won, first-person wisdom found in One Strategy. Challenging traditional views of strategy and operational execution, this book-written by Microsoft executive Steven Sinofsky with Harvard Business School professor Marco Iansiti-describes... more...
- Wiley 2009; US$ 66.95 US$ 58.02
Essential resources for training and HR professionals Kenneth H. Silber and Lynn Kearny Organizational Intelligence A Guide to Understanding the business of your organization for HR, Training, and Performance Consulting Organizational Intelligence To succeed, those who practice as training, HPT, ID, OD, HR, or IT professionals must understand... more...
- SAGE India 2009; US$ 25.95
Through this revised edition, brand guru Jagdeep Kapoor further strengthens his shaastra that Markets dont decline, they shift. He presents nine key brand strategies which every marketeer must know in order to create healthy brands. Kapoor presents his ideas in a uniquely organised and engaging way, through recent and relevant examples, mapping... more...
- ABC-CLIO 1998; US$ 84.00
Very little of marketing theory and knowledge has made its way into retailing practice, but its value in making profitable and effective retailing decisions is unquestioned. Samli, drawing upon three decades of experience and recognition as an expert in marketing research, offers retailing professionals and those who aspire to retailing careers a... more...
- Taylor and Francis 2010; US$ 45.95
Butterworth-Heinemann?s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make... more...
- Taylor and Francis 2008; US$ 45.00
Global Business Leadership discusses the urgent issues facing global business leaders and presents seven strategies found necessary for successful intercultural business ventures. It provides business professionals and students with insight into the failure of businesses to prepare leaders for stepping into complex cultural contexts. The Geoleadership... more...
- Edward Elgar Publishing 2010; US$ 40.00
Offers a fresh perspective on how leaders and aspiring leaders can and should take personal responsibility for their own development. This book presents insights and practical recommendations on how individuals can actively self-manage through a number of typical leadership challenges. more...
- Edward Elgar Publishing 2010; US$ 40.00
'Watson addresses some of the most pervasive myths related to small business performance in an engaging manner, capturing the nuances of these important issues. His review of the definitions of business failure and study of the differences those definitions make for research outcomes is particularly striking and useful for policy makers, researchers,... more...
- Kogan Page 2010; US$ 65.00
Armstrong's Handbook of Reward Management Practice is the definitive guide for practitioners involved in developing and managing reward strategies, policies and processes, and for students of employee reward. more...