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  • Entity Resolution in the Web of Databy Vassilis Christophides; Vasilis Efthymiou; Kostas Stefanidis

    Morgan & Claypool Publishers 2015; US$ 32.00

    In recent years, several knowledge bases have been built to enable large-scale knowledge sharing, but also an entity-centric Web search, mixing both structured data and text querying. These knowledge bases offer machine-readable descriptions of real-world entities, e.g., persons, places, published on the Web as Linked Data. However, due to the different... more...

  • Getting the Job You Want After 50 For Dummiesby AARP; Kerry Hannon

    Wiley 2015; US$ 22.99 US$ 18.39

    More and more Americans over 50 are active members of the workforce. The Bureau of Labor Statistics anticipates that the share of workers ages 50+ will leap from 19.5% to 25.2% of the labor force from 2010 to 2020- a growth rate greater than for any other working group. Whether searching for a new career by choice or by necessity,  Getting the... more...

  • Happy Salesby Sandra Schubert

    Wiley 2015; US$ 17.50

    In ihrem Buch verbindet die erfolgreiche Verkaufsexpertin Sandra Schubert die relevanten Erkenntnisse der Positiven Psychologie und des modernen Selbst- und Zeitmanagements miteinander und wendet sie auf die Herausforderungen im Verkauf, im Vertrieb und in der Selbständigkeit an. Dabei schöpft sie aus ihren über 25-jährigen Erfahrungen,... more...

  • Marketing für Dummiesby Alexander Hiam; Annelies Rokitte

    Wiley 2015; US$ 17.50

    Egal ob Sie sich mit einem kleinen Unternehmen selbstständig machen wollen oder in einer großen Firma arbeiten, gutes und ideenreiches Marketing ist das A und O für den Erfolg jedes Unternehmens! Der Marketing-Experte Alexander Hiam vermittelt Ihnen in dieser Neuauflage seines Bestsellers alle Grundlagen, Trends und Strategien für... more...

  • A Guide to Sales Managementby Massimo Parravicini

    Business Expert Press 2015; US$ 29.95

    In many FMCG companies, the challenges for the sales function are to develop effective sales strategies and to deliver excellent sales operations in order to support the achievement of business targets. The purpose of this book is to provide a practical guide to sales management through the analysis of its key components: route to market, sales strategy,... more...

  • The Dark Side of CRMby Bang Nguyen; Lyndon Simkin; Ana Isabel Canhoto

    Taylor and Francis 2015; US$ 59.95

    Customers are treated badly. Not all customers. Not always. But many are and often. Some customers are bad. They treat firms badly. Firms have to react. Employees and customers endure the consequences. Such bad behaviours, by firms and customers, have consequences for perceptions of trust and fairness, for endorsements and referrals, for repeat purchasing... more...

  • Mastering the World of Marketingby Eric Taylor; David Riklan

    Wiley 2011; US$ 19.95

    The best of the best strategies from leading marketers There are millions of ways to speak to your market today; this makes choosing the best approach all the more important. With methods, tricks, techniques, strategies, and platforms suited for companies and budgets of all sizes, Mastering the World of Marketing reveals how 50 of the top marketers... more...

  • Nie wieder Stapel!by Nicole Sehl

    Wiley 2015; US$ 14.95

    Die meisten Büroprobleme haben direkt oder indirekt mit Stapeln zu tun. Schon bei der morgendlichen Ankunft am Arbeitsplatz vertreibt ihr Anblick die Lust auf den Tag. Während des Tages kämpft man mit ihnen um die Herrschaft über die Tischoberfläche und auf dem Weg nach Hause winken sie einem dann auch noch fröhlich hinterher.... more...

  • The Future of Almost Everythingby Patrick Dixon

    Profile Books 2015; US$ 9.31

    From the man the Wall Street Journal describes as a 'global change guru', more than one hundred of the trends that touch every aspect of our lives. Patrick Dixon looks at how the future will be Fast, Urban, Tribal, Universal, Radical and Ethical - a future of boom and bust and great economic change as the emerging markets grow up; a future of... more...