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- McGraw-Hill Education 2014; US$ 22.00
MASTER A NEW WAY OF COMMUNICATIONS TO BUILD INFLUENCE AND ACHIEVE UNPARALLELED SUCCESS "Toss out everything you know about communicating and read this book." -- JOHN J. RYAN, CEO, Rabobank, N.A. "As long as you're willing to play 'full out' and give it your all, these 9 Communication Rules will help you succeed in all aspects of your life--far... more...
Think and Grow Digital: What the Net Generation Needs to Know to Survive and Thrive in Any OrganizationMcGraw-Hill Education 2014; US$ 24.00
A digital executive shows millennials how to excel in a corporate environment still dominated by an older generation, while remaining true to their personal values Think and Grow Digital teaches young talents how to align with company "seniors" without giving up their ideals. The author explains how readers can help companies focus on moon... more...
- Taylor and Francis 2014; US$ 44.95
John Dunning?s general theory of international production, first propounded in the late 1970?s, has generated considerable debate. This work thoughtfully reassesses the paradigm, and extends the analysis to embrace issues of theoretical and empirical importance. In a collection of essays, the changing characteristics of international production are... more...
- Penguin Group US 2014; US$ 12.99
By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you. But there?s no one quite like Guy Kawasaki, the legendary former chief evangelist for Apple and one of the pioneers... more...
- McGraw-Hill Education 2015; US$ 28.00
An exclusive guided tour of the fashion industry--from the inside up Mark Weber is the ultimate fashion insider. Starting his career as a clerk in a clothing store, he worked his way up to the "big time" in New York City, becoming CEO of Phillips-VanHeusen (PVH)/Calvin Klein and then CEO of LVMH Inc. (USA) (Louis Vuitton/ Moet Hennessy) and Chairman... more...
- Pearson Education Limited 2014; US$ 19.56
Whether it?s in emails, documents, presentations, meetings or tweets, we?re all being bombarded by millions of words every day. So, how do you make your message stand out and stick amongst all this chatter? The answer is simple ? just get visual! With a straightforward doodle or a quick illustration you?ll revolutionise how your message... more...
- Kohlhammer Verlag 2014; US$ 24.92
Inhaltlich fundiert, jedoch leicht verständlich und gut nachvollziehbar geschrieben, basiert dieses "Lernbuch" auf den gültigen formalen Standards, die das Grundgerüst jeder wissenschaftlichen Arbeit bilden. Berücksichtigt und einbezogen sind ebenfalls die Entwicklung und die sinnvolle Nutzung der elektronischen Medien. Sachlich und strukturiert... more...
- Martin Books 2007; US$ 24.95
An easy to understand look at different communication issues and methods. A communication model, listening, body language, non verbal communication, open - closed questions, feedback, interviews, questionnaires. Contains case studies. Popular text book for colleges. Perfect bound, 190x250mm publication, 96 pages Contents include: Communication... more...
- Pearson Education 2009; US$ 6.99
This Element is an excerpt from So What?: How to Communicate What Really Matters to Your Audience (ISBN: 9780137158263) by Mark Magnacca. Available in print and digital formats. Create an irresistible ?Positioning Statement? that will make everyone want to know more about you! The cliche ?You never get a second chance to make... more...
- Pearson Education 2010; US$ 31.99
Next-generation social media, marketing, and PR from the pioneers: insider techniques that build brands, buzz, innovation, sales, and profits! How to leverage the latest tools and techniques to create and launch great new products...build or revitalize virtually any brand...reach today?s new influencers and stakeholders...find... more...