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Business Communication

  • Product Lifecycleby 50MINUTES.COM

    Primento Digital 2015; US$ 7.99

    The fundamental stages behind every product This book is a practical and accessible guide to understanding and applying the concept of product lifecycle, providing you with the essential information and saving time.  In 50 minutes you will be able to:     ? Understand the theory of the product lifecycle and the features of each of the four... more...

  • El ciclo de vida del productoby 50MINUTOS.ES

    Primento Digital 2016; US$ 9.99

    Cómo optimizar el desarrollo de sus productos en un mercado Este libro es una guía práctica y accesible para entender y aplicar el ciclo de vida del producto, que le aportará la información esencial y le permitirá ganar tiempo. En tan solo 50 minutos usted podrá: ?    Entender las características de cada fase del ciclo de vida del producto:... more...

  • The Art of Lecturingby Parham Aarabi

    Cambridge University Press 2007; US$ 24.00 US$ 19.68

    An accessible, example-based guide to effective strategies for successful academic and business lectures. more...

  • Advanced Presentations by Designby Andrew Abela

    Wiley 2013; US$ 70.00 US$ 60.67

    Based on extensive research studies from the fields of communication, marketing, psychology, multimedia, and law, Advanced Presentations by Design, Second Edition , provides fact-based answers to the most-often-asked questions about presentation design. The book shows how to adapt your presentation to different audience personality preferences, what... more...

  • Successful Marketing Communicationsby Cathy Ace

    Taylor and Francis 2012; US$ 51.95

    'Successful Marketing Communications' is a comprehensive, introductory text that takes a very practical approach to the subject of marketing communications. The text clearly covers all of the marketing communications content from certificate to advanced level and is ideal for students who need to gain a practical insight into promotional planning and... more...

  • What Would Lincoln Do?by David Acord

    Sourcebooks, Inc. 2009; US$ 1.99

    What Would Lincoln Do? is a must-have guide for Lincoln fans and anyone wishing to benefit from the advice from one of history's top leaders. more...

  • How to Negotiate Anything with Anyone Anywhere Aroundby Frank L. Acuff

    AMACOM 2008; US$ 6.95

    Organized in an easy-to-access, quick-reference format, HOW TO NEGOTIATE ANYTHING WITH ANYONE ANYWHERE AROUND THE WORLD, Third Edition by Frank L. Acuff (AMACOM 2008) is a complete passport to worldwide negotiation skills?and greater business success. Now including 63 countries, and updated to reflect changes in the international scene as well as up-to-the-minute... more...

  • Effective Communication (Revised Edition)by John Adair

    Pan Macmillan 2011; US$ 12.14

    Strong communication skills are arguably the most important attribute a manager can possess. Many managers believe they have already mastered the four basic communication skills ? speaking, listening, writing and reading ? but many simply go through the motions. In Effective Communication John Adair, Britain?s foremost expert on leadership training,... more...

  • John Adair's 100 Greatest Ideas for Brilliant Communicationby John Adair

    Wiley 2011; US$ 24.00 US$ 14.40

    Everything You Need to Communicate Effectively…in an Instant John Adair’s 100 Greatest Ideas for Brilliant Communication is all you need to master the skills of speaking, listening, writing and reading, from one of the world’s best-known and moist sought-after authorities on leadership and management. Inside you will find:... more...

  • The Project Meeting Facilitatorby Tammy Adams; Janet A. Means; Michael Spivey

    Wiley 2015; US$ 70.00 US$ 60.67

    Have you ever been involved in a project that didn’t require a meeting? Neither have we. Well-run project meetings allow teams to get through the maze of distractions and obstacles to achieve results. Unfortunately, many project meetings aren’t well-run—they are viewed, by team members, as unproductive, tedious, wastes of precious... more...