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Business Writing

Most popular at the top

  • Instant Business Lettersby Iain Maitland

    HarperCollins Publishers 2012; US$ 6.48

    Everything you need to know to become a first-class letter writer. Includes over 200 examples of business letters that can be used immediately or amended to suit your own purposes. more...

  • Writing Without Bullshitby Josh Bernoff

    HarperCollins 2016; US$ 11.99

    Joining the ranks of classics like The Elements of Style and On Writing Well , Writing Without Bullshit helps professionals get to the point to get ahead. It?s time for Writing Without Bullshit. Writing Without Bullshit is the first comprehensive guide to writing for today?s world: a noisy environment where everyone reads what you write... more...

  • Become a Freelance Writerby Rachael Oku

    Harriman House 2013; US$ 6.50

    Become a Freelance Writer is a complete guide to the business of writing. Freelance editorial consultant, Rachael Oku, sheds light on the skills and attributes needed to become an in-demand freelancer.Offering a realistic outlook on getting ahead, Become a Freelance Writer provides a wealth of useful information and tips on how to build a successful... more...

  • Cartas de negocio eficacesby Mary Bosticco

    De Vecchi Ediciones 2016; US$ 4.99

    * Escribir cartas de negocio es una tarea que exige mucho tiempo y requiere un buen conocimiento de los modelos de redacción y los recursos expresivos, ya que se debe ser siempre claro, breve y eficaz, teniendo en cuenta las circunstancias y el destinatario.* Este manual le ofrece cuanto debe saber acerca del correo comercial, a fin de que pueda mejorar... more...

  • Secret Sauceby Harry MILLS

    AMACOM 2017; US$ 12.95

    When it comes to messaging, what worked in the past won?t work today. Our noisy, digital world has undermined our ability to focus. For a message to grab attention and persuade, it now has to pass the SAUCE test and be: Simple, Appealing, Unexpected, Credible, and Emotional. Secret Sauce shows you how to transform unconvincing messages into compelling... more...

  • Build a Better Vision Statementby Shelley A. Kirkpatrick

    Lexington Books 2016; US$ 39.99

    Build a Better Vision Statement combines decades of scientific research on vision statements with practical advice from thirty leaders of well-known and award-winning companies. This book is a must-have for any business leader or entrepreneur looking for a low-cost, high-impact, proven approach for growing a business. more...

  • The Advertising Solutionby Craig Simpson; Brian Kurtz

    Entrepreneur Press 2016; US$ 21.99

    Distilling the wisdom of the world?s greatest advertisers, direct marketing expert Craig Simpson delivers an education on direct marketing and advertising copy that creates brand awareness, sells products, and keeps customers engaged. Walks readers through time-tested methods of creating effective ad copy that increases profits. Dissects the principles... more...

  • Autor - editor emprendedorby Guy Kawasaki

    Guy Kawasaki 2016; US$ 9.99

    La tesis de APE es potente pero simple: llenar los papeles de autor, editor y empresario produce resultados que rivalizan con la publicación tradicional. Llamamos a esto "la edición artesanal" - es decir, cuando los escritores que aman su arte controlan el proceso de publicación y producen libros de alta calidad. APE es de 300 páginas de paso a paso,... more...

  • You've Got 8 Secondsby Paul HELLMAN

    AMACOM 2017; US$ 14.95

    To get heard, says high-stakes communications expert Paul Hellman, you need to focus your message, be slightly different, and deliver with finesse. Through fast, fun, actionable tips, You?ve Got 8 Seconds explains what works and what doesn?t, what?s forgettable and what sticks. more...

  • The Ultimate Sales Letter 3rd Editon E-Bookby Dan S Kennedy

    Simon & Schuster 2008; US$ 14.95

    Write Well to Sell Big! In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that... more...