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Most popular at the top
- Entrepreneur Press 2016; US$ 21.99
Distilling the wisdom of the world?s greatest advertisers, direct marketing expert Craig Simpson delivers an education on direct marketing and advertising copy that creates brand awareness, sells products, and keeps customers engaged. Walks readers through time-tested methods of creating effective ad copy that increases profits. Dissects the principles... more...
- Guy Kawasaki 2016; US$ 9.99
La tesis de APE es potente pero simple: llenar los papeles de autor, editor y empresario produce resultados que rivalizan con la publicación tradicional. Llamamos a esto "la edición artesanal" - es decir, cuando los escritores que aman su arte controlan el proceso de publicación y producen libros de alta calidad. APE es de 300 páginas de paso a paso,... more...
- McGraw-Hill Education 2003; US$ 19.95 US$ 17.96
Clear and persuasive writing holds the key to career success and advancement. Yet, far too few people have learned the styles and strategies that are essential for successful business writing. Business Writing for Results , written by one of today's most popular and motivational business writing trainers, outlines an easy-to-use and easy-to-remember... more...
- Course Technology PTR 2009; US$ 19.99
With ever-increasing competition among organizations for donor dollars, developing fundraising skills is the key to survival and success in today's not-for-profit environment. "90 Days to Success in Grant Writing" is designed to guide novice grant proposal writers step by step through the basic skills, techniques, and thought processes... more...
- ABC-CLIO 2008; US$ 65.00
In a world of limited funding, grantseeking is extremely competitive. Now in its 4th edition, this standard guide to proposal planning and writing offers new information and examples to help grantseekers in the Internet age. New to this book are updated websites, including 25% more than in the last edition. In response to user feedback, this updated... more...
- Wiley 2011; US$ 27.95 US$ 24.04
A full updated and extended second edition of an established UK bestseller Business Plans For Dummies 2 nd Edition features new and updated information on formulating a solid business plan to build a secure business – even in an economic downturn. Complete with a brand new business plan template to get you started this expert guide offers... more...
Power Sales Writing, Revised and Expanded Edition: Using Communication to Turn Prospects into ClientsMcGraw-Hill Education 2011; US$ 17.00 US$ 15.30
High-impact language for today?s lightning-fast world of sales Filled with practical writing tips, shortcuts, and examples, Power Sales Writing brings you up to date in a world where e-mail, social media, and smart phones dominate sales communication. If you?re not highly skilled with the latest communication platforms, you?re missing sales opportunities.... more...
- McGraw-Hill Education 2011; US$ 17.00 US$ 15.30
Write every business correspondence with speed, precision, and power The number one prerequisite for effective management is effective communication?and writing is a critical part of it. Simply put, whether it?s a quick e-mail or a 20-page report, your writing is a reflection of you?and people will make judgments accordingly. Manager?s Guide... more...