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Commercial Policy

Most popular at the top

  • Rural Marketingby Awadhesh Kumar Singh

    New Age International Pvt. Ltd., Publishers 2007; US$ 20.00

    Rural Marketing as a separate discipline in management teaching has emerged recently. The growing importance of the subject has been well realized by the marketers, policymakers and management interns. However, there is dearth of quality literature on the subject, comprehensive coverage of all the dimensions, aspects and managerial issues pertaining... more...

  • Managing for Valueby S.S. iyer

    New Age International Pvt. Ltd., Publishers 2009; US$ 25.00

    About the Book: The concept of value is central to all management. It is applicable to all economic decision-making. A holistic view of the entire firm and the economic environs would reveal the vast expanse of unexplored facets, central to value. Among them, important are the internal value-adding continuum, external inter-related value chains, cost... more...

  • The World Economyby David Greenaway

    Wiley 2011; US$ 39.95

    This is the sixteenth volume in an annual series in which leading economists provide a concise and accessible evaluation of major developments in trade and trade policy. Examines key issues pertinent to the multinational trading system, as well as regional trade arrangements and policy developments at the national level Provides up-to-date assessments... more...

  • The Price of a Bargainby Gordon Laird

    St. Martin's Press 2009; US$ 27.99

    In this book, Laird traces the bargain - that touchstone of American culture - from its humble dollar-store origins to its recent role as global juggernaut. Along the way, he discovers that much of today's collapsing consumer economy is dangerously dependant upon unsustainable labor, transport, resources, trade imbalances, and consumer debt. Through... more...

  • Customer Experienceby Colin Shaw; Qaalfa Dibeehi; Steven Walden

    Palgrave Macmillan 2010; US$ 49.00

    Customer Experience is now the key differentiator as consumers and businesses alike decide among competing brands. The authors explore growing trends in Experience Psychology, Social Media and Neuroscience and their impact on Customer Experience that businesses need to understand to gain preference, loyalty and market share. more...

  • Barriers to Trade in Services in the CEFTA Regionby Borko Handjiski; Lazar Sestovic

    World Bank Publications 2011; US$ 9.99

    The Central European Free Trade Agreement (CEFTA) was concluded among the countries of Southeastern Europe with the aim to promote further trade integration. The agreement states the objective to 'expand trade in goods and services and foster investment by means of fair, clear, stable and predictable rules.' While recent literature on trade... more...

  • Grundlagen der Wirtschaftspolitikby Friedrich Breyer; Martin Kolmar

    Mohr Siebeck 2010; US$ 30.87

    Hauptbeschreibung Die vorliegende dritte Auflage wurde grundlegend überarbeitet und ergänzt. Neu hinzugekommen ist die ausführliche Diskussion zum Werturteilsproblem in der wissenschaftlichen Politikberatung und eine stark erweiterte Darstellung von Theorien der Verteilungsgerechtigkeit. Die Debatte um unterschiedliche Typen von Allokationsproblemen... more...

  • Generationengerechtigkeitby Nils Goldschmidt

    Mohr Siebeck 2009; US$ 53.58

    Hauptbeschreibung Der demographische Wandel und die damit einhergehenden Finanzierungsschwierigkeiten der sozialen Sicherungssysteme haben in den letzten Jahren die Frage nach der Gerechtigkeit zwischen den Generationen in das Zentrum der öffentlichen Diskussion gerückt. Die ausgewogene finanzielle Belastung zwischen jetzt lebenden und künftigen... more...

  • Ökonomischer Liberalismus als politische Theorieby Gerhard Wegner

    Mohr Siebeck 2012; US$ 53.58

    Hauptbeschreibung Während der klassische ökonomische Liberalismus die Wohlstandsinteressen der Bürger gegenüber einem nicht demokratisch legitimierten Herrscher vertrat, wenden sich die modernen Varianten des Liberalismus an den Bürger als Souverän der Gesetzgebung. Das klassische Modell verliert unter dieser grundlegenden politischen Veränderung... more...

  • The World Economyby David Greenaway

    Wiley 2012; US$ 39.95

    David Greenaway is Vice-Chancellor of the University of Nottingham, where he is also Professor of Economics and Research Fellow in the Leverhulme Centre for Research on Globalisation and Economic Policy. more...