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- Business Expert Press 2010; US$ 19.95
This book will examine the profession of investor relations from the practical standpoint. The book will define what investor relations is, what investor relations professionals do, what skills and competencies are required to become a successful investor relations practitioner and, finally, how to outsource investor relations services. Investor relations... more...
- Business Expert Press 2011; US$ 19.95
This book will focus on the up-front activities required for product and service differentiation, the learning methodologies that contribute to arriving at that differentiation, and the role that technology plays in implementing the process. The book will show how technology factors into such entrepreneurial activities as engaging in business planning... more...
- Business Expert Press 2012; US$ 19.95
Given that communication is the lifeblood of an organization, managerial leaders need to understand how to use communication strategies to build their teams to achieve organizational objectives. Studies repeatedly point to the impact communication skills have on the ability of managerial leaders to succeed or fail. Too often individuals move into... more...
- Pearson Education 2012; US$ 34.99
Communication is the absolutely indispensable leadership discipline. But, too often, leaders and professional communicators get mired in tactics, and fail to influence public attitudes in the ways that would help them the most. The Power of Communication builds on the U.S. Marine Corps' legendary publication Warfighting , showing how to apply the... more...
- Penguin Group US 2012; US$ 12.99
Your "one sentence" is that irreducible part of your message that you want your audience to remember. A good sentence stops people in their tracks. It surprises them. It makes them think. And in today's age of information overload and short attention spans, getting your point across is more important and more difficult than ever. What Is Your... more...
- Pearson Education 2012; US$ 27.99
Every day around the world millions of presentations are given, with millions of decisions hanging in the balance as a result. Do you know the science behind giving a powerful and persuasive presentation? This book reveals what you need to know about how people listen, how people decide, and how people react so that you can learn to create more engaging... more...
- Pearson Education 2012; US$ 23.99
Need to overcome information overload and get your message across? Infographics are your secret weapon. Using them, you can deliver knowledge and ideas visually, so your audiences can understand them quickly - and take action. In The Power of Infographics , Mark Smiciklas helps you understand how to leverage the use of powerful infographics: visual... more...
- HarperCollins 2011; US$ 19.99
A stimulating, thought-provoking book that lets you know how to break free of negative behavior, take control of office politics, and prevent difficult, repetitive, and avoidable situations. Reardon?a frequent HuffingtonPost contributor and professor at the Marshall School of Business?arms readers with the tools they need to take control of conversations... more...