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Meetings & Presentations

  • It?s Not What You Say, It?s The Way You Say It!by Michael Parker

    Ebury Publishing 2014; US$ 13.73

    No matter what your speaking challenge is, this inspirational, cleverly illustrated book will ensure you perform with passion , power and persuasion ; at your very best. Whether you are chasing a job, planning a pitch, giving a speech at a wedding, presenting to one or one thousand people, you?ll discover how to: -Use... more...

  • Corporate Communicationby Klement Podnar

    Taylor and Francis 2014; US$ 56.95

    Corporate Communication: A Marketing Viewpoint offers an overview of the framework, key concepts, strategies and techniques from a unique marketing perspective. While other textbooks are limited to a managerial or PR perspective, this book provides a complete, holistic overview of the many ways communication can add value to an organization. Step... more...

  • The Art of Business Communicationby Graham Shaw

    Pearson Education Limited 2014; US$ 19.72

    Whether it?s in emails, documents, presentations, meetings or tweets, we?re all being bombarded by millions of words every day. So, how do you make your message stand out and stick amongst all this chatter?   The answer is simple ? just get visual!   With a straightforward doodle or a quick illustration you?ll revolutionise how your message... more...

  • What's Your Business?by Claire T. Tomlins

    Ashgate Publishing Ltd 2014; US$ 119.95

    What’s Your Business? offers a comprehensive pathway through corporate design, clarifying the relationship between corporate design and corporate strategy and the terms identity, brand, image, communication and reputation. It explores the impact of developing digital technology on brand creation which uniquely positions a business in a marketplace,... more...

  • Integrierte Unternehmens- und Markenkommunikationby Manfred Bruhn

    Schäffer-Poeschel Verlag für Wirtschaft Steuern Recht GmbH 2014; US$ 61.90

    Klar kommunizieren ? Aufmerksamkeit gewinnen. In vielen Märkten drängt sich die Konkurrenz dicht an dicht. Wer seinem Produkt, seiner Marke, seinem Unternehmen in der Kakophonie von Zielgruppenansprachen erfolgreich Gehör verschaffen will, muss richtig kommunizieren können. Das Buch unterstützt Marketingverantwortliche bei der Analyse, Planung, Umsetzung... more...

  • China's Riseby Lixing Zou

    World Scientific Publishing Company 2014; US$ 163.00

    As a government institution specializing in development-oriented finance, the China Development Bank (CDB) has combined advanced international financial theories with China's practical conditions and has done remarkably well in removing financing bottlenecks, establishing market credit systems, and ensuring faster and better economic and social... more...

  • Six Key Communication Skills for Records and Information Managersby Kenneth Laurence Neal

    Elsevier Science 2014; US$ 78.95

    Excellent business communication skills are especially important for information management professionals, particularly records managers, who have to communicate a complex idea: how an effective program can help the organization be better prepared for litigation, and do it in a way that is persuasive in order to win records program support and budget.... more...

  • Entrepreneurial Profiles of Creative Destructionby Elias G. Carayannis; McDonald Stewart; Caroline M. Sipp; Thanos Venieris

    Palgrave Macmillan 2014; US$ 115.00

    Entrepreneurial Profiles is intended to help students and practitioners of entrepreneurship think about what it takes to create a significant business, with focus on what it may take to create a successful and significant business. more...

  • The Communication Bookby Emma Ledden

    Pearson Education Limited 2014; US$ 17.09

    'A must read for any aspiring executives looking to improve their professional communication skills.' Gordon Tobin, Head of Global Sales University, LinkedIn   ?Insightful, practical and easy to follow. This leads the charge on how to communicate effectively.? Mairead Fleming, Managing Director, Brightwater Recruitment Specialists... more...

  • Place Branding through Phases of the Imageby Staci M. Zavattaro

    Palgrave Macmillan 2014; US$ 100.00

    In Place Branding through Phases of the Image , Zavattaro explains how city promotional strategies can take the place of corporate governance structures through phases of the image. more...