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- Ebury Publishing 2014; US$ 13.55
No matter what your speaking challenge is, this inspirational, cleverly illustrated book will ensure you perform with passion , power and persuasion ; at your very best. Whether you are chasing a job, planning a pitch, giving a speech at a wedding, presenting to one or one thousand people, you?ll discover how to: -Use... more...
- Taylor and Francis 2014; US$ 56.95
Corporate Communication: A Marketing Viewpoint offers an overview of the framework, key concepts, strategies and techniques from a unique marketing perspective. While other textbooks are limited to a managerial or PR perspective, this book provides a complete, holistic overview of the many ways communication can add value to an organization. Step... more...
- Pearson Education Limited 2014; US$ 19.47
Whether it?s in emails, documents, presentations, meetings or tweets, we?re all being bombarded by millions of words every day. So, how do you make your message stand out and stick amongst all this chatter? The answer is simple ? just get visual! With a straightforward doodle or a quick illustration you?ll revolutionise how your message... more...
- Ashgate Publishing Ltd 2014; US$ 119.95
Whats Your Business? offers a comprehensive pathway through corporate design, clarifying the relationship between corporate design and corporate strategy and the terms identity, brand, image, communication and reputation. It explores the impact of developing digital technology on brand creation which uniquely positions a business in a marketplace,... more...
- Schäffer-Poeschel Verlag für Wirtschaft Steuern Recht GmbH 2014; US$ 62.26
Klar kommunizieren ? Aufmerksamkeit gewinnen. In vielen Märkten drängt sich die Konkurrenz dicht an dicht. Wer seinem Produkt, seiner Marke, seinem Unternehmen in der Kakophonie von Zielgruppenansprachen erfolgreich Gehör verschaffen will, muss richtig kommunizieren können. Das Buch unterstützt Marketingverantwortliche bei der Analyse, Planung, Umsetzung... more...
- Atlantic Publishing Group Inc 2014; US$ 19.98
Let?s face facts in today's business environment we hire a lot of non-English speaking employees. more...
BrainScripts for Sales Success: 21 Hidden Principles of Consumer Psychology for Winning New CustomersMcGraw-Hill Education 2014; US$ 22.00
The newest, most successful strategies for landing the sale?based on the latest discoveries in neuroscience and consumer psychology BrainScripts for Sales Success explains consumer psychology to teach you how to personalize and enhance an approach and use basic, primal responses that are subtle but extremely effective. You'll learn how to use... more...
- World Scientific Publishing Company 2014; US$ 163.00
As a government institution specializing in development-oriented finance, the China Development Bank (CDB) has combined advanced international financial theories with China's practical conditions and has done remarkably well in removing financing bottlenecks, establishing market credit systems, and ensuring faster and better economic and social... more...
- Elsevier Science 2014; US$ 78.95
Excellent business communication skills are especially important for information management professionals, particularly records managers, who have to communicate a complex idea: how an effective program can help the organization be better prepared for litigation, and do it in a way that is persuasive in order to win records program support and budget.... more...
- Palgrave Macmillan 2014; US$ 115.00
Entrepreneurial Profiles is intended to help students and practitioners of entrepreneurship think about what it takes to create a significant business, with focus on what it may take to create a successful and significant business. more...