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Most popular at the top

  • The What Americans Really Want...Really: Revised Editionby Frank I. Luntz

    Hachette Books 2010; Not Available

    No one in America has done more observing of more people than Dr. Frank I. Luntz. From Bill O'Reilly to Bill Maher, America's leading pundits, prognosticators, and CEOs turn to Luntz to explain the present and to predict the future. With all the upheavals of recent events, the plans and priorities of the American people have undergone a seismic shift.... more...

  • The What Americans Really Want...Really: Revised Editionby Frank I. Luntz

    Hachette Books 2010; US$ 20.11

    No one in America has done more observing of more people than Dr. Frank I. Luntz. From Bill O'Reilly to Bill Maher, America's leading pundits, prognosticators, and CEOs turn to Luntz to explain the present and to predict the future. With all the upheavals of recent events, the plans and priorities of the American people have undergone a seismic shift.... more...

  • What Americans Really Want...Reallyby Frank I. Luntz

    Hachette Books 2009; US$ 20.11

    No one in America has done more observing of more people than Dr. Frank I. Luntz. From Bill O'Reilly to Bill Maher, America's leading pundits, prognosticators, and CEOs turn to Luntz to explain the present and to predict the future. With all the upheavals of recent events, the plans and priorities of the American people have undergone a seismic shift.... more...

  • The What Americans Really Want...Really: Revised Editionby Frank I. Luntz

    Hachette Books 2010; Not Available

    No one in America has done more observing of more people than Dr. Frank I. Luntz. From Bill O'Reilly to Bill Maher, America's leading pundits, prognosticators, and CEOs turn to Luntz to explain the present and to predict the future. With all the upheavals of recent events, the plans and priorities of the American people have undergone a seismic shift.... more...

  • What Americans Really Want...Reallyby Frank I. Luntz

    Hachette Books 2009; Not Available

    No one in America has done more observing of more people than Dr. Frank I. Luntz. From Bill O'Reilly to Bill Maher, America's leading pundits, prognosticators, and CEOs turn to Luntz to explain the present and to predict the future. With all the upheavals of recent events, the plans and priorities of the American people have undergone a seismic shift.... more...

  • Sweat Equityby Jason Kelly

    Wiley 2015; US$ 34.95

    Go inside the trend that spawned a multi-billion dollar industry for the top five percent Sweat Equity goes inside the multibillion dollar trend toward endurance sports and fitness to discover who's driving it, who's paying for it, and who's profiting. Bloomberg's Jason Kelly, author of The New Tycoons, profiles the participants, entrepreneurs,... more...

  • The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenueby Robbie Kellman Baxter

    McGraw-Hill Education 2015; US$ 28.00

    Robbie Kellman Baxter is a consultant and speaker who has been providing strategic business advice to Silicon Valley companies for over 20 years. She is the founder of the consulting firm Peninsula Strategies LLC, and regularly presents to professional associations, leading universities, and corporations. more...

  • Coolby Steven Quartz; Anette Asp

    Farrar, Straus and Giroux 2015; US$ 26.99

    Contents 1. The Consumption Mystery 2. The Three Consumers Within 3. Cool on the Brain 4. Consumer Evolution 5. Status Seeking and the Rebel Instinct 6. Darwin Goes Shopping 7. Rebel Cool 8. DotCool Notes Acknowledgments Index more...

  • Customer Centered Sellingby Rob Jolles

    Free Press 1999; US$ 17.00

    Customer Centered Selling teaches you the secret of the world-famous Xerox sales training program. For almost two decades, tens of thousands of salespeople have learned the lessons presented here by Robert L. Jolles, the Sales Trainer with the longest tenure working at Xerox Corporation today. The secret, Jolles reveals, is reversing the conventional... more...

  • The Customer Marketing Methodby Adam Curry; Jay Curry

    Free Press 2002; US$ 27.00

    Today the hottest new area of marketing is Customer Relationship Management (CRM) -- the discipline of identifying, attracting, and retaining a companyıs most valuable customers. Drawing upon more than ten years of testing, tryout, and implementation in hundreds of companies, CRM expert Jay Curry, and his Internet-expert son, Adam Curry, have written... more...