The Leading eBooks Store Online

3,667,858 members ⚫ 1,180,414 ebooks

New to eBooks.com?

Learn more
Browse our categories
  • Bestsellers - This Week
  • Foreign Language Study
  • Pets
  • Bestsellers - Last 6 months
  • Games
  • Philosophy
  • Archaeology
  • Gardening
  • Photography
  • Architecture
  • Graphic Books
  • Poetry
  • Art
  • Health & Fitness
  • Political Science
  • Biography & Autobiography
  • History
  • Psychology & Psychiatry
  • Body Mind & Spirit
  • House & Home
  • Reference
  • Business & Economics
  • Humor
  • Religion
  • Children's & Young Adult Fiction
  • Juvenile Nonfiction
  • Romance
  • Computers
  • Language Arts & Disciplines
  • Science
  • Crafts & Hobbies
  • Law
  • Science Fiction
  • Current Events
  • Literary Collections
  • Self-Help
  • Drama
  • Literary Criticism
  • Sex
  • Education
  • Literary Fiction
  • Social Science
  • The Environment
  • Mathematics
  • Sports & Recreation
  • Family & Relationships
  • Media
  • Study Aids
  • Fantasy
  • Medical
  • Technology
  • Fiction
  • Music
  • Transportation
  • Folklore & Mythology
  • Nature
  • Travel
  • Food and Wine
  • Performing Arts
  • True Crime
  • Foreign Language Books
Consumer Behavior

Most popular at the top

  • Big Data in Practiceby Bernard Marr

    Wiley 2016; US$ 50.00 US$ 30.00

    The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge... more...

  • Consumer Behaviourby Vishwajeet Prasad

    GenNext Publication 2009; US$ 44.99

    This book presents the workings of Consumer Behaviour as no other book in the market does. It examines the subject of Consumer Behaviour in a fascinating way, is stimulating and motivates readers. This textbook provides a complete introduction to consumer behaviour. It focuses on consumer behaviour research and concepts and their application in marketing... more...

  • De compras con él y ellaby Elizabeth Pace

    Grupo Nelson 2009; US$ 11.24

    Venda más y mejor conociendo a su cliente.La ciencia es muy clara: los hombres y las mujeres usan diferentes partes de su cerebro y por lo tanto se comportan de manera distinta en muchísimas situaciones. more...

  • The X and Y of Buyby Elizabeth Pace

    Thomas Nelson 2010; US$ 11.24

    In The X and Y of Buy, veteran branding, marketing, and salesperson Elizabeth Pace breaks the gender code for you to be successful, generate revenue, and market and sell more effectively. more...

  • Wharton on Making Decisionsby Stephen J. Hoch; Howard C. Kunreuther; Robert E. Gunther

    Wiley 2002; US$ 29.95 US$ 20.96

    Perspectives from leaders in decision science at Wharton Organized in part through Wharton's Risk Management and Decision Processes Center, the book assembles leading researchers from Wharton's business faculty who demonstrate how to apply the latest approaches in decision-making from four perspectives: personal, managerial, negotiator, and consumer.... more...

  • The Customer Marketing Methodby Adam Curry; Jay Curry

    Free Press 2002; US$ 27.00

    Today the hottest new area of marketing is Customer Relationship Management (CRM) -- the discipline of identifying, attracting, and retaining a company¹s most valuable customers. Drawing upon more than ten years of testing, tryout, and implementation in hundreds of companies, CRM expert Jay Curry, and his Internet-expert son, Adam Curry, have written... more...

  • Marketing to Womenby Martha Barletta

    Dearborn Trade Publishing 2002; US$ 23.00

    According to marketing authority Martha Barletta, companies that fail to recognize the power of the woman buyer are leaving money on the table. In her book, Marketing to Women: How to Understand, Reach, and Increase Your Share of the Largest Market Segment, marketing expert Martha Barletta presents a compelling business case for why marketing professionals,... more...

  • 50-Plus Marketby Dick Stroud

    Kogan Page 2005; US$ 39.95

    In their rush to appeal to the 18 to 35 age group, marketers have largely ignored consumers in their 50s and beyond. In this compelling investigation, The 50-plus Market shows why marketers can no longer ignore the inevitable consequences of demographic and economic change. more...

  • Think Like Your Customer: A Winning Strategy to Maximize Sales by Understanding and Influencing How and Why Your Customers Buyby Bill Stinnett

    McGraw-Hill Education 2004; US$ 20.00 US$ 16.40

    How to capture customers by learning to think the way they do The most common complaint Bill Stinnett hears from his corporate clients is that would-be vendors and suppliers "just don't understand our business." In Think Like Your Customer , Stinnett explains why the key to landing corporate customers is to learn to think about the things executives... more...

  • Buying Trancesby Joe Vitale

    Wiley 2011; US$ 24.95 US$ 14.97

    Praise for Buying Trances "The genius of Joe Vitale has never shone brighter. This thoroughly documented and easy-to-read book is the first of its kind. Vitale gives you the keys to their minds. All you have to do is turn the keys. They said 'yes' to you long before you said a word and they were begging to buy from you shortly after you uttered... more...