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Most popular at the top
- Wharton Digital Press 2015; US$ 4.99
With consumer decisions being made at increasing speed, and the time it takes to win wallet-share rapidly shrinking, how can you prepare? Today?s customer has more access to information and influencers, at a click or swipe, than ever before. The speed at which consumer decisions are made keeps increasing, and the time it takes for battles over... more...
- Kogan Page 2006; US$ 17.95
Discover new strategies to amaze your customers?This comprehensive and entertaining guide demonstrates the ways in which companies, both large and small, can attract and win new customers using Daniel Zanetti?s ?Customer Amazement Strategy?. Based on real-life stories of good and bad customer experiences, this book shows you just how important customer... more...
- Martin Books 2007; US$ 24.95
This book explores various methods of improving, measuring and providing Customer Service in your organisation without spending a lot of money. This book will help your organisation to retain existing clients, win extra sales, customers and market share, and be a SERVICE leader. What does your customer expect and want? Service strategy options... more...
- Wiley 2011; US$ 29.95 US$ 20.96
What's the Secret? gives you an inside look at the world-class customer service strategies of some of today's best companies. You'll learn how companies like Disney, Nordstrom, and The Ritz-Carlton get 50,000 employees to deliver world-class customer service on a consistent basis- and how your company can too. Packed with insider knowledge and... more...
- F+W Media 2009; US$ 13.95 US$ 11.44
When the going's tough, companies that survive will be those that build the greatest loyalty—by exceeding expectations. Yet, too often, companies ignore their customers' needs and wants. Today, industries like airlines, retail businesses, and restaurants are feeling consumer pushback. With new, updated examples from more than fifty companies—from... more...
- Wiley 2009; US$ 24.95 US$ 17.46
A step-by-step guide to designing and implementing an amazing customer service culture In today's competitive business environment, keeping customers happy is the key to long-term success. But some businesses provide much better customer service than others. It's not always clear what works and what doesn't, and implementing new customer service... more...
- Pearson Education 2010; US$ 1.99
This Element is an excerpt from The Truth About What Customers Want (9780137142262) by Michael R. Solomon. Available in print and digital formats. Meet the ?cybermediaries?: how consumers find and choose products on the Internet. With the tremendous number of Web sites available and the huge number of people surfing the Web each... more...
- Pearson Education 2010; US$ 1.99
This Element is an excerpt from The Truth About What Customers Want (9780137142262) by Michael R. Solomon. Available in print and digital formats. Fully exploit the powerful human sense your marketing has overlooked for too long: scent . As scientists continue to discover the powerful effects of smell on behavior, marketers are... more...