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  • Summary of The Innovator's Dilemmaby . Instaread

    Instaread 2016; US$ 2.99

    Summary of The Innovator?s Dilemma by Clayton M. Christensen | Includes Analysis Preview: The Innovator?s Dilemma contemplates the difficulties of maintaining a firm?s position when faced with innovative technologies. It was first published in 1997 and remains an influential text for its descriptions of the reasons that some of the most successful... more...

  • The Buzzby David Freemantle

    Hodder & Stoughton 2011; US$ 12.99

    Customers are key to your success. Make a big difference to them by taking care of the little things that matter - this book contains 50 tips and techniques to create a Buzz that delivers world-class customer service. In his punchy, accessible guide, well-known author David Freemantle offers simple, helpful advice on forming strong bonds with your... more...

  • Der Kundenberater als Mediatorby Kirsten Rusert

    Springer Fachmedien Wiesbaden 2016; US$ 9.40

    In diesem Buch zeigt die Autorin, wie mediative Elemente in konfliktären Kundengesprächen Kunden- und Mitarbeiterzufriedenheit steigern können. Sie verhilft Mitarbeitern auf diese Weise zu einem souveränen Konfliktmanagement, wodurch die Effizienz der Kundenbetreuung und des Umgangs mit den gesundheitlichen Ressourcen erhöht wird. Wie in... more...

  • Exceptional Customer Serviceby Lisa Ford; David McNair; William Perry; Tony Hsieh

    Adams Media 2009; US$ 13.95

    When the going's tough, companies that survive will be those that build the greatest loyaltyby exceeding expectations. Yet, too often, companies ignore their customers' needs and wants. Today, industries like airlines, retail businesses, and restaurants are feeling consumer pushback. With new, updated examples from more than fifty companiesfrom Chik-Fil-A... more...

  • Top of Mind: Use Content to Unleash Your Influence and Engage Those Who Matter To Youby John Hall

    McGraw-Hill Education 2017; US$ 26.00

    A game-changing framework for staying top of mind with your audience?from the No. 1 company dominating content marketing What do many successful businesses and leaders have in common? They?re the first names that come to mind when people think about their particular industries. How do you achieve this level of trust that influences people to think... more...

  • IoT Inc: How Your Company Can Use the Internet of Things to Win in the Outcome Economyby Bruce Sinclair

    McGraw-Hill Education 2017; US$ 28.00

    Grab the top spot in your industry by seizing the power of IoT Smart products are everywhere. They?re in our companies, in our homes, in our pockets. People love these products. But what they love more is what these products do ?and for anyone running a business today, outcomes are the key. The Internet of Things (IoT) is the point of connection... more...

  • Customer Winbackby Jill Griffin; Michael W. Lowenstein

    Wiley 2002; US$ 38.00 US$ 33.50

    Most firms consider the lost customer a lost cause. But in this ground breaking book, Jill Griffin and Michael Lowenstein provide you with step-by-step solutions for winning back lost customers, saving customers on the brink of defection, and making your firm defection proof. Whether your business is small or large, product- or service-based, retail... more...

  • Customer Relationship Managementby Michael J. Cunningham

    Wiley 2002; US$ 12.99 US$ 11.26

    Fast track route to developing world customer relationships Covers all the key techniques for successful customer relationship management, from developing profitable customer relationships to integrated sales management systems and from e-marketing to pricing Examples and lessons from some of the world's most successful businesses, including Cisco... more...

  • Customer Mania!by Kenneth Blanchard; Jim Ballard; Fred Finch

    Free Press 2004; US$ 16.00

    A Simon & Schuster eBook. Simon & Schuster has a great book for every reader. more...

  • Delivering Knock Your Socks Off Serviceby Performance Research Associates

    AMACOM 2002; US$ 18.95

    The game may have changed, but one rule is constant: A company is only as good as the service it gives. more...