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E-Commerce

Most popular at the top

  • Design and Launch an E-Commerce Business in a Weekby Jason R. Rich

    Entrepreneur Press 2008; US$ 17.95

    Have you fantasized about your own retail store—selling your own specialty items, showcasing unique products or better promoting existing products? Or have you dreamed of working from home, setting your own hours and still making great money? Today?s technology makes it easier than ever to take your retail dreams to the world?s largest marketplace—the... more...

  • Digital Impactby Vipin Mayar; Geoff Ramsey

    Wiley 2011; US$ 24.95

    Win online by attracting the right customers and getting the right performance measurement Digital Impact answers the critical questions marketers have about connecting with and influencing consumers online. Written in an easy-to-read, approachable format, this helpful guide presents provocative content along with practical, commonsense methods... more...

  • Free Marketingby Jim Cockrum

    Wiley 2011; US$ 24.95

    Simple, powerful marketing strategies every business can afford to implement There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Free Marketing delivers more... more...

  • Emerging Business Onlineby Lara Fawzy; Lucas Dworski

    Pearson Education 2010; US$ 49.99

    In this first comprehensive guide to Internet B2B marketing in emerging markets, the authors introduce their proprietary ebocube (?Emerging Business Online?) approach: a comprehensive, applications-oriented method that covers every stage of the marketing process. Using their framework and methodology, business leaders can implement a low-risk, high-reward... more...

  • Social Media Analytics: Effective Tools for Building, Interpreting, and Using Metricsby Marshall Sponder

    McGraw-Hill Education 2011; US$ 32.00

    Align Strategy With Metrics Using Social Monitoring Best Practices ?Two or three years from now, every public relations firm that wants to be taken seriously in the C-suite and/or a lead marketing role will have someone like Marshall in its senior leadership ranks, a chief analytics officer responsible for ensuring that account leaders think... more...

  • Internet Marketing Start to Finishby Catherine Juon; Dunrie Greiling; Catherine Buerkle

    Pearson Education 2011; US$ 23.99

    Internet Marketing Start to Finish A breakthrough system for attracting more customers on the Internet   Internet marketing is the fastest, most efficient way to attract profitable new customers? if you run it strategically and systematically. This book shows you how. You?ll discover how to integrate marketing, sales, and operations... more...

  • No Bullshit Social Mediaby Jason Falls; Erik Deckers

    Pearson Education 2011; US$ 19.99

    The In-Your-Face, Results-Focused, No-?Kumbaya? Guide to Social Media for Business! Detailed techniques for increasing sales, profits, market share, and efficiency Specific solutions for brand-building, customer service, R&D, and reputation management Facts, statistics, real-world case studies, and rock-solid metrics... more...

  • The Rough Guide to Saving & Selling Onlineby Ian Peel

    Rough Guides Ltd 2010; Not Available

    How to make big savings on the Web, The Rough Guide to Saving and Selling Online is the essential handbook for a healthier bank balance. Discover how to make money by selling on eBay, Gumtree and Amazon, plus use the internet to shop for less, find bargains and reduce your outgoings. This recession-beating bible includes the most popular and productive... more...

  • Zero to 100,000by Sarah-Jayne Gratton; Dean A. Gratton

    Pearson Education 2011; US$ 15.99

    ?I work in digital media publishing, yet I?ve struggled, like most of the business world, to understand how to make social media work for me. Sarah-Jayne and Dean tackled the challenge with an energy that has to be seen to be believed. These two are now my #1 source of information and have provided simple and effective strategies that have helped... more...

  • The Complete Idiot's Guide to Social Media Marketing, 2nd Editionby Jennifer Abernethy

    DK Publishing 2012; US$ 21.95

    Covers cutting-edge techniques for small and large businesses alike. Author is an in-demand consultant with strong media connections. more...