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Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing ProgramMcGraw-Hill Education 2011; US$ 60.00 US$ 52.50
Providing the most current marketing theories and strategies for 15 years?now updated to cover digital platforms so you can expand your reach even further! Retaining all the advice, tips, tactics, and strategies that has made it the go-to resource for marketers who take their craft seriously, Strategic Database Marketing now shows how to use... more...
- Port Campbell Press 2011; US$ 12.99
How We Went from Broke to Millionaires in Under 2 Years & How You Can Too. In this down to earth, no nonsense book, you're about to discover how you can start an eBay business today with little or no money and be making profits within 24 hrs. Discover how everyday Aussies Matt & Amanda Clarkson grew a million dollar eBay business in less than 2... more...
- McGraw-Hill Education 2013; US$ 20.00 US$ 16.40
A COMPREHENSIVE CRASH COURSE FOR MASTERING TODAY'S MOST IMPORTANT MARKETING PLATFORM Online marketing has evolved far beyond just websites and banner ads. Your business?s credibility now rests on the ability not to just embrace digital platforms but to coordinate a broad spectrum of media in every campaign. Manager's Guide to Online Marketing explains... more...
- McGraw-Hill Education 2012; US$ 40.00 US$ 32.80
The secret to movement marketing? Your customers want to make a difference ?Scott Goodson and his StrawberryFrog colleagues have found the secret to plugging into Purpose with a capital P: find out what moves people to action, then create a way to support and enhance that movement with your product, service, or craft. I call that a winning strategy.?... more...
- Pearson Education 2012; US$ 19.99
The only 100% B2B-focused guide to high-profit, low-cost digital marketing! Finally, there?s a comprehensive guide to digital marketing specifically for B2B companies . In B2B Digital Marketing, Michael Miller thoroughly explains how to use each leading digital marketing vehicle to successfully market any product or service to your... more...
- Pearson Education 2012; US$ 4.99
Normal 0 false false false MicrosoftInternetExplorer4 It?s no longer enough to launch a social media program: Your company needs to gain clear and substantial value from its social media investments. Getting results begins with monitoring. In How to Use Social Media Monitoring Tools , leading social media marketer Jamie Turner offers... more...
One Simple Idea for Startups and Entrepreneurs: Live Your Dreams and Create Your Own Profitable CompanyMcGraw-Hill Education 2012; US$ 22.00 US$ 18.04
From award-winning entrepreneur, inventor, and business owner Stephen Key comes the highly anticipated follow-up to his bestseller One Simple Idea Stephen Key is back, and he?s delivering a proven, straightforward process for starting, growing, and running a business?without the need for an MBA or millions of dollars in funding. Key draws on... more...
- Pearson Education 2012; US$ 5.99
Paid search has grown and changed dramatically since it first exploded onto the marketing scene in 1997. Paid search is more complex now ? but it offers businesses far more profit opportunities than ever before. In this concise eBook, renowned paid search expert Melanie Mitchell brings together all the processes, knowledge, and tools you need to build... more...
- Wiley 2012; US$ 40.00 US$ 28.00
A classic collection of titles from one of the most influential investors of all time: Philip A. Fisher Regarded as one of the pioneers of modern investment theory, Philip A. Fisher's investment principles are studied and used by contemporary finance professionals including Warren Buffett. Fisher was the first to consider a stock's worth in terms... more...
- Wiley 2012; US$ 40.00 US$ 28.00
A classic collection of titles featuring one of the world's greatest traders: Jesse Livermore Jesse Livermore won and lost tens of millions of dollars playing the stock and commodities markets during the early 1900s, at one point making ten million dollars in one month of trading—an astronomical sum for this time. His ideas and keen analyses... more...