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E-Commerce

Most popular at the top

  • Your Brand, The Next Media Companyby Michael Brito

    Pearson Education 2013; US$ 19.99

    Content is still king?and if you?re a brand marketer, you need to start thinking like a media company, too. Your Brand, The Next Media Company brings together the strategic insights, operational frameworks, and practical approaches for transforming your brand into a highly successful media company.   There is a content and media surplus... more...

  • Digital Business Excellenceby Ralf E. Strauß

    Schäffer-Poeschel Verlag für Wirtschaft Steuern Recht GmbH 2013; US$ 45.65

    E-Business ? aber wie? Angesichts des rasanten digitalen Wandels stellen sich viele Unternehmen diese Frage. Mobile Payment, Targeting, Big Data und Location Based Services sind nur einige Konzepte und Trends, mit denen Unternehmen Schritt halten müssen. Der Autor zeigt, wie erfolgreiche E-Business-Strategien entwickelt und umgesetzt werden und liefert... more...

  • SEO Made Easyby Evan Bailyn

    Pearson Education 2013; US$ 19.99

    Today?s SEO Secrets in Plain English: What to Know, What to Do, How to Win! This book is a revised and updated version of the acclaimed Outsmarting Google: SEO Secrets to Winning New Business by Evan Bailyn How do people find you? They search. Simple, right? So, why does Search Engine Optimization seem so complicated? Search engines and... more...

  • Successful Digital Marketing in a Weekby Nick Smith

    Hodder & Stoughton 2014; Not Available

    The ability to successfully market digitally is crucial to anyone who wants to advance their career. Written by Nick Smith, leading expert on marketing techniques, this book quickly teaches you the insider secrets you need to know to in order to achieve successful digital marketing. The highly motivational 'in a week' structure of the book provides... more...

  • How to Influence Your Audience with Blogs and Twitter EBOOK BUNDLEby Mark Schaefer

    McGraw-Hill Education 2013; US$ 45.00

    THREE E-BOOKS IN ONE Return on Influence Return on Influence is the first book to explore how brands are identifying and leveraging the world?s most powerful bloggers, tweeters, and YouTube celebrities to build product awareness, brand buzz, and new sales. In this revolutionary book, renowned marketing consultant and college educator... more...

  • Get Your Business Online Now!by Todd Alexander

    Hachette Australia 2012; Not Available

    Online business, or e-commerce, has become the buzzword of the past year. The media and key influencers alike are talking about the potential of e-commerce but many Australian businesses have not reached their potential and those managing them don?t know how to go about it. One of the obstacles is the lack of affordable, local knowledge in the area.... more...

  • The Mobile Commerce Revolutionby Tim Hayden; Tom Webster

    Pearson Education 2014; US$ 19.99

    Your Definitive Guide to Profiting from Mobile Commerce   With more than 60% of Americans carrying smartphones, your mobile commerce opportunities are immense: not someday, right now. But, to fully capture those opportunities, it?s not enough to build an app. You need to know how mobile is transforming your customers? behavior, your organization,... more...

  • Searching for High-Frequency Trading Opportunitiesby Irene Aldridge

    Wiley 2011; US$ 9.95

    Praise for High-Frequency Trading "A well thought out, practical guide covering all aspects ofhigh-frequency trading and of systematic trading in general. Irecommend this book highly." —Igor Tulchinsky, CEO, WorldQuant, LLC "For traditional fundamental and technical analysts, IreneAldridge's book has the effect a first read of quantum physicswould... more...

  • Trade Mindfullyby Gary Dayton

    Wiley 2014; US$ 70.00

    Overcome psychological obstacles to increase trading success Successful traders need to be well-versed and skilled in a wide range of business and economic areas. But now, in addition to effective trading strategies and sound money management techniques, traders need to possess the know-how to handle the mental and emotional challenges of working... more...

  • Search Engine Marketing, Inc.by Mike Moran; Bill Hunt

    Pearson Education 2014; US$ 35.99

    The #1 Step-by-Step Guide to Search Marketing Success...Now Updated and Reorganized to Help You Drive Even More Value   For years, Search Engine Marketing, Inc. has been the definitive practical guide to driving value from search. Now, Mike Moran and Bill Hunt have completely rewritten their best-seller to present valuable new strategies,... more...