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E-Commerce

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  • How to Beat the Market Makers at Their Own Gameby Fausto Pugliese

    Wiley 2014; US$ 60.00

    The basic skills for becoming a successful trader from a master of the game Written by Fausto Pugliese (founder and CEO of Cyber Trading University) this must-have resource offers a hands-on guide to learning the ins and outs of active trading. How to Beat the Market Makers at Their Own Game gives professionals, as well as those relatively new... more...

  • The Mobile Commerce Revolutionby Tim Hayden; Tom Webster

    Pearson Education 2014; US$ 19.99

    Your Definitive Guide to Profiting from Mobile Commerce   With more than 60% of Americans carrying smartphones, your mobile commerce opportunities are immense: not someday, right now. But, to fully capture those opportunities, it?s not enough to build an app. You need to know how mobile is transforming your customers? behavior, your organization,... more...

  • Trade Mindfullyby Gary Dayton

    Wiley 2014; US$ 70.00

    Overcome psychological obstacles to increase trading success Successful traders need to be well-versed and skilled in a wide range of business and economic areas. But now, in addition to effective trading strategies and sound money management techniques, traders need to possess the know-how to handle the mental and emotional challenges of working... more...

  • Searching for High-Frequency Trading Opportunitiesby Irene Aldridge

    Wiley 2011; US$ 9.95

    Praise for High-Frequency Trading "A well thought out, practical guide covering all aspects ofhigh-frequency trading and of systematic trading in general. Irecommend this book highly." —Igor Tulchinsky, CEO, WorldQuant, LLC "For traditional fundamental and technical analysts, IreneAldridge's book has the effect a first read of quantum physicswould... more...

  • Does It Work?: 10 Principles for Delivering True Business Value in Digital Marketingby Shane Atchison; Jason Burby

    McGraw-Hill Education 2015; US$ 30.00

    In this new age of Twitter, Facebook, Instagram, and countless other digital platforms, it doesn?t matter how many views or followers or clicks you get. The only thing that matters is: Does it Work? Written by POSSIBLE?s Global CEO Shane Atchison and President of the Americas Jason Burby, this revolutionary guide shows how to use the latest digital... more...

  • Search Engine Marketing, Inc.by Mike Moran; Bill Hunt

    Pearson Education 2014; US$ 35.99

    The #1 Step-by-Step Guide to Search Marketing Success...Now Updated and Reorganized to Help You Drive Even More Value   For years, Search Engine Marketing, Inc. has been the definitive practical guide to driving value from search. Now, Mike Moran and Bill Hunt have completely rewritten their best-seller to present valuable new strategies,... more...

  • Kase on Technical Analysis Workbook + Video Courseby Cynthia Kase

    Wiley 2015; US$ 295.00

    Learn all you need to know about trading and forecasting with technical analysis Kase on Technical Analysis is the ultimate guide to forecasting and trading technically, a comprehensive "all you need to know" review of the topics. Award-winning instructor, Cynthia A. Kase, CMT 1 , MFTA 2 , engineer, veteran energy trader, and one of the world's... more...

  • Lead Generation For Dummiesby Dayna Rothman

    Wiley 2015; US$ 21.59

    Learn how to get your message heard above the online noise The buying process is greatly changed. With the Internet, the buyer is in charge. If your product is going to compete, you need to master 21st century lead generation, and this book shows you how. It's packed with effective strategies for inbound and outbound marketing tactics that will... more...

  • Salesforce ExactTarget Marketing Cloud FDby Wiley

    Wiley 2015; US$ 21.59

    Salesforce Marketing Cloud For Dummies will help you make the most of your investment in this exciting digital marketing suite of products. Use Salesforce Marketing Cloud to personalize your customers' journey, whether they are visiting you on the web, via their mobile device, or on Facebook. Discover how you can set-up and establish the data sets... more...