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  • The Truth About Pay-Per-Click Search Advertisingby Kevin Lee

    Pearson Education 2009; US$ 14.99

    Everything you must know to optimize your search ads, increase your profits, and help customers find exactly what they?re searching for   ?    The truth about the search tax ?    The truth about competitive and network click fraud ?    The truth about testing and expansion   The Truth About Pay-Per-Click Search Advertising ... more...

  • The New Commodity Trading Guideby George Kleinman

    Pearson Education 2009; US$ 34.99

    ?I?ve been trading stocks and commodities for more than 30 years, and I?ve read any number of how-to books, but George Kleinman?s The New Commodity Trading Guide is as clear, precise, and useful as any book I?ve come across during my career. I cannot recommend it strongly enough, if for no other reason than George finally explains ?The Voice from... more...

  • The E-Myth Enterpriseby Michael E. Gerber

    HarperCollins 2009; US$ 12.99

    ?This excellent book is a must-read for current and aspiring entrepreneurs.? ? Booklist Discover how to turn a great idea into a thriving business with The E-Myth Enterprise, using the proven methods that bestselling author Michael  E. Gerber has developed over the course of his more than forty years as an entrepreneur and coach. Michael  E.Gerber... more...

  • The Options Trading Body of Knowledgeby Michael C. Thomsett

    Pearson Education 2009; US$ 34.99

    ?The author has written a truly complete reference book on options trading, from basics to strategies to taxes and theory. Newcomers to options can quickly find a clear explanation of terms or strategies they aren?t familiar with, and experienced traders can expand their understanding of how complex strategies are created.? -- Jim Bittman, author,... more...

  • The ETF Trend Following Playbookby Tom Lydon

    Pearson Education 2009; US$ 24.99

    Master the Low-Risk ETF-Based Investing Strategy That Gives You the Chance to Make Money in Any Market Climate   ?Tom Lydon has been a leader in the ETF business for many years. His new book walks through the basics of ETFs investing and shows why professionals?and increasingly, individuals?are turning to ETFs.? ?Bob Pisani , CNBC... more...

  • Put Option Strategies for Smarter Tradingby Michael C. Thomsett

    Pearson Education 2009; US$ 27.99

    Use Puts to Mitigate Risk, Reverse and Offset Losses, and Protect Profits?Even in Plummeting Markets!   ?In these financial times, this is an especially timely book. Michael C. Thomsett provides practical, direct instruction to investors on how to employ put options to enhance and protect their portfolios. A powerful guide for professionals... more...

  • Maximizing Your Sales with Salesforce.comby Edward Kachinske; Stacy Roach

    Course Technology PTR 2008; US$ 24.99

    With more than 1,000,000 active users, Salesforce.com is the most widely used online CRM application worldwide. Targeted to busy sales professionals, Salesforce.com can be used to manage sales, accounts, contacts, correspondence, activities, and more. If you’re one of these busy sales professionals, you need an easy reference tool to maximize... more...

  • Trading from Your Gutby Curtis Faith

    Pearson Education 2009; US$ 24.99

    EARN SERIOUS TRADING PROFITS BY USING YOUR WHOLE BRAIN!   Legendary traders like Jesse Livermore, George Soros, Richard Dennis, and Steven Cohen use their full range of powers that encompass both instinct and analysis. That?s how they made their fortunes?and that?s how you can, too. In Trading from Your Gut , Curtis Faith, renowned trader... more...

  • Technical Analysis Plain and Simpleby CMT Michael N. Kahn

    Pearson Education 2009; US$ 36.99

    ?This book is an excellent primer. As a proponent of the art-versus-science school of technical analysis, his primary focus is on the practical aspects of chart reading and how to translate the intelligence derived from charts into investment decisions. If you have ever wondered what technical analysis is, or how you could get started doing it, this... more...

  • Social Networking for Business (Bonus Content Edition)by Rawn Shah

    Pearson Education 2010; US$ 29.99

    Bonus content "Is a Solo Authored Book on Collaboration an Oxymoron?" included in this digital edition.   The First Best-Practice Guide to Executing Any Type of Social Computing Project   Organizations today aren?t just participating in social networking, collaborative computing, and online communities--they are depending... more...