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E-Commerce

  • The Long Tail Theoryby 50MINUTES.COM

    Primento Digital 2015; US$ 7.99

    Ensure the future profitability of your company! This book is a practical and accessible guide to understanding and implementing the long tail theory, providing you with the essential information and saving time.  In 50minutes you will be able to: ? Understand the uses of the long tail theory in the digital product market and how... more...

  • The Dragonfly Effectby Jennifer Aaker; Andy Smith; Carlye Adler; Chip Heath; Dan Ariely

    Wiley 2010; US$ 25.95

    Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological... more...

  • Kundenzufriedenheit im IT-Outsourcingby Ferri Abolhassan

    Springer Fachmedien Wiesbaden 2014; US$ 54.99

    Anknüpfend an "Der Weg zur modernen IT-Fabrik" zeigt das Fachbuch anhand von Best-Practice-Beispielen und Erfahrungswerten, welche Maßnahmen ein Unternehmen heute ergreifen kann, um Kunden langfristig zufriedenzustellen und den Qualitätsanspruch an Lösungen - von der Produktion zur Implementierung und darüber hinaus - zu sichern.    more...

  • The Trend Following Bibleby Andrew Abraham; David Druz

    Wiley 2012; US$ 75.00

    A proven approach to trading success based on the best commodity trading advisors Profiting from long-term trends is the most common path to success for traders. The challenge is recognizing the emergence of a trend and determining where to enter and exit the market. The Trend Following Bible shows individual traders and investors how to profit... more...

  • Business Information Systemsby Witold Abramowicz

    Springer Berlin Heidelberg 2009; US$ 99.00

    BIS 2009 held in Pozna? was the 12th in a series of international conferences on Business Information Systems. The BIS conference series has been recognized by professionals from its very beginning as a forum for the exchange and d- semination of topical research in the development, implementation, application and improvement of computer systems for... more...

  • Effective Promotional Planning for e-Businessby Cathy Ace

    Taylor and Francis 2012; US$ 27.95

    'Effective Promotional Planning for e-Business' is an introductory text for those who need to gain a practical insight into promotional planning and implementation for e-businesses. Using a range of case studies from around the world, the book illustrates current practice in marketing communications, looking at both start ups and e-business solutions... more...

  • How to Make Money Using Etsyby Timothy Adam

    Wiley 2011; US$ 19.95

    In a world where most products are manufactured by machines, Etsy offers an online platform for makers of handmade products and crafts to market and sell their goods to a vast network of buyers who demand unique, genuine products. To date, the site has attracted over 400,000 sellers who collectively have sold over 30 million items, generating more... more...

  • The eBay Success Chroniclesby Angela Adams

    Atlantic Publishing Group Inc 2014; US$ 10.97

    Atlantic Publishing Company spent over a year compiling this book. The author contacted hundreds of PowerSellers and over 60 of them agreed to talk--sharing their stories and helpful ideas. more...

  • The eBay Success Chroniclesby Angela Adams

    Atlantic Publishing Group 2006; US$ 9.95

    Atlantic Publishing Company spent over a year compiling this book. The author contacted hundreds of PowerSellers and over 60 of them agreed to talk--sharing their stories and helpful ideas. They talked about the basics and how they do those on eBay as well as giving tips and hard-learned advice for those who also want to become successful. There... more...

  • Groupedby Paul Adams

    Pearson Education 2011; US$ 23.99

    The web is undergoing a fundamental change. It is moving away from its current structure of documents and pages linked together, and towards a new structure that is built around people. This is a profound change that will affect how we create business strategy, design, marketing, and advertising. The reason for this shift is simple. For tens of thousands... more...