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Most popular at the top
- SAGE Publications 2014; US$ 79.00
'Hands down, this is the single best textbook about social media marketing out there. This radically revised and fully updated edition is even more comprehensive, strategic, organized, visual, results-oriented and innovative than the first. If you teach or study social media marketing or digital marketing, then you need this book!' - Robert V. Kozinets,... more...
- Penguin Group Australia 2015; Not Available
Power-plays, public spats, strategic blunders, betrayal and revenge: the fall of Qantas has more intrigue and drama than any in-flight movie. How did a national icon become a national liability? Founded in 1920 by two WWI pilots and a grazier, the 'Flying Kangaroo' is one of the oldest and most respected airlines in the world. Famous for... more...
- HarperCollins 2009; US$ 17.99
An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running... more...
- Pearson Education 2008; US$ 32.00
For undergraduate and graduate courses in social entrepreneurship and nonprofit management. This text brings together the established pedagogy of entrepreneurship with cutting edge nonprofit and public management tools. more...
- Penguin Publishing Group 1998; US$ 19.95
With Who Moved My Cheese? Dr. Spencer Johnson realizes the need for finding the language and tools to deal with change--an issue that makes all of us nervous and uncomfortable. Most people are fearful of change because they don't believe they have any control over how or when it happens to them. Since change happens either to the individual or by... more...
- Penguin Publishing Group 2000; US$ 24.00
Before Mastery, came The 48 Laws of Power ?the New York Times bestseller that started it all Amoral, cunning, ruthless, and instructive, The 48 Laws of Power is the definitive manual for anyone interested in gaining, observing, or defending against ultimate control. In the book that People magazine proclaimed ?beguiling? and ?fascinating,?... more...
- BCS Learning & Development Limited 2014; US$ 53.99
Business analysts must respond to today's challenges by developing practical, creative and financially sound solutions. They need look no further for the necessary tools. This new edition of the bestselling BA guide includes the impact of Agile, an introduction to business architecture and expanded material on gap analysis and benefits management. more...
- Little, Brown and Company 2008; US$ 12.99
There is a story that is usually told about extremely successful people, a story that focuses on intelligence and ambition. Gladwell argues that the true story of success is very different, and that if we want to understand how some people thrive, we should spend more time looking around them-at such things as their family, their birthplace, or even... more...