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- Random House 2012; US$ 20.39
MANAGING ACROSS BORDERS is the definitive guide to the management of companies in today's global environment. Since its first publication in the US in 1989 it has established its authors as the leading authorities on the transnational company. It is based on a study of a diverse group of multinational companies including Procter & Gamble, Unilever,... more...
- Oxford University Press 2011; US$ 44.40
Thoroughly updated for the 2011 syllabus, including a brand new student CD, this core resource is now even more accessible and engaging. Suitable for HL and SL, it thoroughly covers the quantitative component of the new syllabus, and contains up-to-date and global case studies which link theory to worldwide issues that will resonate with students. more...
- HarperCollins 2014; US$ 19.99
Sally Hogshead believes the greatest value you can add is to become more of yourself. Hogshead rose to the top of the advertising profession in her early 20s, writing ads that fascinated millions of consumers. Over the course of her ad career, Sally won hundreds of awards for creativity, copywriting, and branding, and was one of the most awarded... more...
- Random House Publishing Group 2011; US$ 18.00
Do you have what it takes to succeed in your career? The secret of success is not what they taught you in school. What matters most is not IQ, not a business school degree, not even technical know-how or years of expertise. The single most important factor in job performance and advancement is emotional intelligence. Emotional intelligence... more...
- Taylor and Francis 2012; US$ 105.00
The Sustainability Handbook covers all the challenges, complexities and benefits of sustainability for businesses, governments and other organizations. It provides a blueprint for how organizations can reach or exceed economic, social and environmental excellence. It offers a host of practical approaches and tools including a model sustainability policy... more...
- Taylor and Francis 2013; US$ 24.95
Public Relations: The Basics is a highly readable introduction to one of the most exciting and fast-paced media industries. Both the practice and profession of public relations are explored and the focus is on those issues which will be most relevant to those new to the field: The four key phases of public relations campaigns: research, strategy,... more...
- HarperCollins 2009; US$ 19.99
Jack Welch knows how to win. During his forty-year career at General Electric, he led the company to year-after-year success around the globe, in multiple markets, against brutal competition. His honest, be-the-best style of management became the gold standard in business, with his relentless focus on people, teamwork, and profits. Since Welch retired... more...
- Ebury Publishing 2010; US$ 12.23
The most famous confidence-boosting book ever published; with sales of over 16 million copies worldwide Millions of people around the world have improved their lives based on the teachings of Dale Carnegie. In How to Win Friends and Influence People , he offers practical advice and techniques, in his exuberant and conversational... more...