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- Taylor and Francis 2013; US$ 24.95
Public Relations: The Basics is a highly readable introduction to one of the most exciting and fast-paced media industries. Both the practice and profession of public relations are explored and the focus is on those issues which will be most relevant to those new to the field: The four key phases of public relations campaigns: research, strategy,... more...
- Random House Publishing Group 2013; US$ 27.00
I know my own mind. I am able to assess others in a fair and accurate way. These self-perceptions are challenged by leading psychologists Mahzarin R. Banaji and Anthony G. Greenwald as they explore the hidden biases we all carry from a lifetime of exposure to cultural attitudes about age, gender, race, ethnicity, religion, social class, sexuality,... more...
- Knopf Doubleday Publishing Group 2013; US$ 24.95
Thirty years after women became 50 percent of the college graduates in the United States, men still hold the vast majority of leadership positions in government and industry. This means that women?s voices are still not heard equally in the decisions that most affect our lives. In Lean In, Sheryl Sandberg examines why women?s progress in achieving... more...
- Random House 2012; US$ 12.24
In The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new... more...
- Wharton Digital Press 2014; US$ 9.99
“Impact investing can be a powerful instrument of change.? —Judith Rodin, President, The Rockefeller Foundation, and Margot Brandenburg, in the introduction A new wave of investors is using impact investing to address some of the greatest challenges of our time—from climate change and water scarcity to lack of access to health care, education,... more...
- Penguin Group US 2011; US$ 12.99
The key text on problem-solving negotiation-updated and revised Since its original publication nearly thirty years ago, Getting to Yes has helped millions of people learn a better way to negotiate. One of the primary business texts of the modern era, it is based on the work of the Harvard Negotiation Project, a group that deals with all levels... more...
- SAGE Publications 2011; US$ 77.00
As well as new cutting-edge content and features, the Third Edition continues to offer gapless coverage of the essential topics of organizational behaviour; a realist's guide to management capturing the complex life of organizations (the paradoxical, emotional, insecure, self-confident, responsible, irresponsible) and delivers the key themes and... more...
- Canongate Books 2010; US$ 12.49
Forget everything you thought you knew about how to motivate people - at work, at school, at home. It's wrong. As Daniel H. Pink explains in his new and paradigm-shattering book DRIVE: THE SURPRISING TRUTH ABOUT WHAT MOTIVATES US, the secret to high performance and satisfaction in today's world is the deeply human need to direct our own lives, to learn... more...