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Most popular at the top

  • Corporate Communicationby Joep Cornelissen

    SAGE Publications 2014; US$ 60.00

    Used by nearly 20,000 students in over 50 different countries on courses in Corporate Communication, Organizational Communication, PR and Marketing Communications and as an invaluable source for reflective practitioners, the new fourth edition has been updated to include topics such as the new media environment, CSR standards and corporate citizenship... more...

  • Marketing Communicationsby John Egan

    SAGE Publications 2014; US$ 65.00

    John Egan draws on both his industry and academic background to explain the why as well as the how of marketing communications. In addition to core topics, the book covers key issues such as ethical marketing and the changing face of communications. Global examples include HSBC, James Bond, the Arab Spring and One Direction and there's a companion... more...

  • Strategic Managementby Chris Jeffs

    SAGE Publications 2008; US$ 36.00

    Much more than a revision guide for undergraduates, this is an essential tool that will help readers take their course understanding to new levels and help them achieve success in their undergraduate course more...

  • 32 Ways to Be a Champion in Businessby Earvin Magic Johnson

    The Crown Publishing Group 2008; US$ 15.00

    As a young man, Earvin ?Magic? Johnson admired his father and other small-town entrepreneurs who created jobs and served as leaders in his Midwestern community. He worked for them, watched them, and his interest in building communities through economic development grew even while his basketball career flourished. His fame as an NBA star gave him access... more...

  • Joining Forcesby Mitchell Lee Marks; Philip H. Mirvis

    Wiley 2010; US$ 50.00

    If 75 percent of all mergers fail, what makes the other 25 percent succeed? Mergers, acquisitions, and alliances are more vital today than ever before in driving business success. This indispensible guide offers proven strategies and sound solutions to the multitude of integration issues that inevitably arise, and shows how to create a combined... more...

  • Winning Grants Step by Stepby Tori O'Neal-McElrath

    Wiley 2013; US$ 38.00

    Previous Praise for Winning Grants Step by Step "Warning: this book works. It provokes you to ask the right questions, hand-holds you through practical exercises, and offers a map that includes paths to develop strategic relationships with funders." — E. Eduardo Romero , Nonprofit Roundtable "Winning Grants Step by Step is a very practical... more...

  • Bank 3.0by Brett King

    Wiley 2012; US$ 39.95

    The first edition of BANK 2.0 —#1 on Amazon's bestseller list for banking and finance in the US, UK, Germany, France, and Japan for over 18 months—took the financial world by storm and became synonymous with disruptive customer behaviour, technology shift, and new banking models. In BANK 3.0 , Brett King brings the story up to date with... more...

  • The Art of M&A Integration 2nd Edby Alexandra Reed Lajoux

    McGraw-Hill Education 2005; US$ 60.00

    When companies merge it is usually with the expectation that, in the end, the whole will be greater than the sum of its parts. Unfortunately as evidenced by the AOL Time Warner merger, one plus one all too often moves shareholder returns to the wrong size of zero. The reason for failed M&As most commonly cited by the experts? Poor post-merger integration.... more...

  • Getting Moreby Stuart Diamond

    The Crown Publishing Group 2010; US$ 15.00

    Acclaim For The New York Times Best-Seller, Getting More, And Author Stuart Diamond   ?#1 Business Book to read for your career in 2011.?  Wall Street Journal FINS blog   ?Phenomenal.? Lawyers Weekly   ?Brilliant.? Lisa Oz, Oprah Network   ?This book will give the reader a massive advantage in any negotiation.?  Stephanie... more...

  • Performing Under Pressureby Hendrie Weisinger; J. P. Pawliw-Fry

    The Crown Publishing Group 2015; US$ 26.00

    ?All too often, we choke or crumble under pressure. This book reveals how we can develop nerves of steel.? -- Adam Grant, Wharton professor and New York Times bestselling author of Give and Take more...