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- Wiley 2010; US$ 24.95
When you think of a great business, you often think of its clients. They're not just happy customers; they're raving fans who'll take time out of their day to tell you or anyone within range just how much they love that business. They'll line up before dawn for its latest product offering, create buzz, and treat the brand as a personal status symbol.... more...
- Orell Füssli Verlag 2013; US$ 16.33
Beim Projektmanagement wird gemogelt, dass sich die Balken biegen. Das ist nicht schlimm. Getrickst wird überall. Schädlich und ärgerlich wird es, wenn man den Lügen auf den Leim geht und sich auf die Theorie beruft, statt einen Blick in die Praxis zu werfen. Die Flopquote erhöht sich dramatisch, die Kosten steigen ins Unermessliche. Klaus Tumuscheit... more...
- Wiley 2013; US$ 17.50
80 Prozent ihrer Zeit verbringen Manager mit Kommunikation. Dumm nur, dass das Meiste davon beim Gegenüber nicht hängenbleibt. Warum? Wir haben verlernt, gute Geschichten zu erzählen. Obwohl wir es können. Denn der Mensch ist ein geborener Storyteller. Doch gerade im Unternehmen glaubt man, dass nur faktenschwangere und schwer verdauliche... more...
"Einstieg in Systems Engineering - Optimale nachhaltige Lösungen entwickeln und umsetzen", 3rd Edition. And three cases from: Rainer Züst, Peter Troxler (Hrsg.): SE Case Book, Orell Füssli Verlag AG, Zürich, Switzerland, 2002.Springer Netherlands 2006; US$ 159.00
Successful project design by using Systems Engineering Systematic way of thinking in the early project phases Easy understandable guide with questions and recommendations Clear structure of the problem solving process Integration in management structures more...
- International Monetary Fund 2012; US$ 9.00
This paper focuses on two core tax design issues that arise in addressing current fiscal challenges. It first explores the idea, prominent in troubled Eurozone countries, of a "fiscal devaluation": shifting from social contributions to the VAT as a way to mimic a nominal devaluation. Empirical evidence is presented which suggests that in Eurozone countries... more...
- Penguin Publishing Group 2009; US$ 15.00
Hundreds of businesses have customers who admire them, but only an elite few have true advocates? passionate, loyal, vocal fans?who rave about them to anyone who will listen. Jeanne Bliss, who served as a senior customer executive at five major companies, says there?s no shortcut to becoming beloved?you can?t hire a fancy marketing firm to get there.... more...
- International Monetary Fund 2012; US$ 9.00
This paper provides a historical perspective on the role of international reserves in low-income countries as a cushion against large external shocks over the last three decades - including the current global crisis. The results suggest that international reserves have played a role in buffering external shocks, with the resulting macroeconomic costs... more...
- International Monetary Fund 2013; US$ 9.00
If monetary policy is to aim also at financial stability, how would it change? To analyze this question, this paper develops a general-form framework. Financial stability objectives are shown to make monetary policy more aggressive: in reaction to negative shocks, cuts are deeper but shorter-lived than otherwise. By keeping cuts brief, monetary policy... more...
- Pearson Education 2009; US$ 1.99
This Element is an excerpt from The Coming China Wars: Where They Will Be Fought and How They Can Be Won (ISBN: 9780132359825) by Peter Navarro. Available in print and digital formats. A matter of life or death: why you can?t trust the safety of any product that?s been made in China. China is flooding the world with... more...
- Taylor and Francis 2013; US$ 54.95
This edited work attempts to ?make sense? of recent developments in the field of Human Resource Management in the People?s Republic of China. It attempts to see how the paradoxes and contradictions engendered by contemporary Chinese society are being resolved in the enterprises and workplaces of the Middle Kingdom. The book starts with an overview... more...