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Entrepreneurship

  • The Changing Geography of Banking and Financeby

    Springer US 2009; US$ 169.00

    Sheds new light on the dynamics banking in the electronic era, with surprising results of empirical research Investigates the impact of bank consolidation, especially in regard to credit and capital for small and medium-sized businesses; demonstrates that physical proximity to lending institutions remains important International... more...

  • Entrepreneurship and Cultureby

    Springer 2009; US$ 149.00

    The book is an innovative compilation of papers that explore the relationship between cultural features and entrepreneurship. The relative stability of differences in entrepreneurial activity across countries suggests that other than economic factors are at play. The contributions to this edited volume deal with the foundations of entrepreneurship... more...

  • Building Strong Brandsby David A. Aaker

    Simon & Schuster UK 2012; Not Available

    As industries turn increasingly hostile, it is clear that strong brand-building skills are needed to survive and prosper. In David Aaker's pathbreaking book, MANAGING BRAND EQUITY, managers discovered the value of a brand as a strategic asset and a company's primary source of competitive advantage. Now, in this compelling new work, Aaker uses real... more...

  • Building Strong Brandsby David A. Aaker

    Simon & Schuster UK 2012; Not Available

    As industries turn increasingly hostile, it is clear that strong brand-building skills are needed to survive and prosper. In David Aaker's pathbreaking book, MANAGING BRAND EQUITY, managers discovered the value of a brand as a strategic asset and a company's primary source of competitive advantage. Now, in this compelling new work, Aaker uses real... more...

  • Building Strong Brandsby David A. Aaker

    Free Press 2011; US$ 30.00

    As industries turn increasingly hostile, it is clear that strong brand-building skills are needed to survive and prosper. In David Aaker's pathbreaking book, Managing Brand Equity, managers discovered the value of a brand as a strategic asset and a company's primary source of competitive advantage. Now, in this compelling new work, Aaker uses real... more...

  • Business Ecologyby Joseph M Abe; David A. Bassett; Patricia E. Dempsey

    Taylor and Francis 2012; US$ 52.95

    Business ecology is a new field that synthesizes centuries of cultural wisdom, a close observation of natural systems, and proven business success strategies, such as strategic planning and total quality management. It emulates nature's systems design to provide a harmonious, relationship-oriented approach that reveals how your organization really... more...

  • Getting Everything You Can Out of All You've Gotby Jay Abraham

    St. Martin's Press 2000; US$ 18.99

    Jay Abraham, a trusted advisor to many top corporations,brings together more than two hundred brilliant business-career ideas in this, his first major book. Abraham reveals numerous new profit and personal advancement opportunities "hidden in plain sight" in and around every business organization today. He also demonstrates how all of us can maximize... more...

  • Entrepreneurial DNA: The Breakthrough Discovery that Aligns Your Business to Your Unique Strengthsby Joe Abraham

    McGraw-Hill Education 2011; US$ 27.00

    Joe Abraham started his first company at the age of 23. Since then he has served as founder, executive, or advisor to companies in industries ranging from IT and health care to consumer goods and motor sports, and he has served as a consultant to Fortune 500 companies, high-net-worth entrepreneurs, and celebrities. Abraham presently runs the BOSI... more...

  • The Seven Myths of Customer Managementby John Abram; Paul Hawkes

    Wiley 2005; US$ 75.00

    The Seven Myths of Customer Management is about developing customer focus. It is not about being 'nice' to customers; it is about creating a sustainable and profitable business. This book argues that far too much has been made of customer satisfaction and the primacy of the consumer, far too little about balancing customer orientation with sharp-edged... more...

  • Perspectives on Patentable Subject Matterby Michael B. Abramowicz; James E. Daily; F. Scott Kieff

    Cambridge University Press 2014; US$ 100.00

    Perspectives on Patentable Subject Matter brings together leading scholars with diverse perspectives on one of the most pressing issues in patent law. more...