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  • Stategies for Hypergrowthby Roger Cartwright

    Wiley 2001; US$ 12.99

    Fast track route to mastering and managing rapid growth Covers the key drivers of hypergrowth, from focussing intensely on customers and constant innovation to ensuring resources are in place and making sure you stay on track Examples and lessons from benchmark companies, including Cisco, Nike, Samsung and Airbus Industrie, and ideas from the... more...

  • Complexity and Paradoxby Jim Underwood

    Wiley 2001; US$ 12.99

    Fast track route to mastering highly complex environments Covers the fundamentals of complexity, from encouraging iconoclastic behavior and setting up formal complexity training to using scenarios and gathering intelligence Examples and lessons from some of the world's most sophisticated businesses, including Microsoft, and ideas from the smartest... more...

  • E-Marketingby Steve Shipside

    Wiley 2001; US$ 12.99

    Fast track route to mastering all aspects of e-marketing Covers all the key techniques for successful e-marketing, from affiliation marketing to e-mail alerts, and from viral marketing to banner ads Examples and lessons from some of the world's most successful businesses, including Hotmail, Pepsi and Honda, and ideas from the smartest thinkers,... more...

  • E-Leadersby Peter S. Cohan

    Wiley 2002; US$ 12.99

    Fast insight into earning hard currency profit from the Internet Covers the key areas of the pyramid of Web business models, nine Internet business segments, and six core concepts for profiting from the Internet Examples and lessons from some of the world's most successful e-leaders, including GE, Dell, Cisco Systems and NTT DoCoMo, and ideas from... more...

  • Global HRby Donna Deeprose

    Wiley 2002; US$ 22.00

    Fast track route to managing human resources on a global scale Covers the key areas of global HR, from developing and compensating local and expatriate talent and working within local laws and customs to creating global HR strategy and succeeding as a strategic business partner Examples and lessons from some of the world's most successful businesses,... more...

  • E-Peopleby Sue Weekes; Scott Beagrie

    Wiley 2002; US$ 12.99

    Fast track route to mastering the online people strategies that will help you manage the workforce more effectively Covers the key areas of online people strategies, including how Web-based technology can streamline and automate traditional HR tasks, transform HR into a more strategic function and help to build a more effective and motivated workforce... more...

  • Managing Flexible Workingby Richard Pettinger

    Wiley 2002; US$ 12.99

    Fast track route to the effective management of flexible workers and working arrangements Covers the key areas of managing the flexible workforce from attitude formation and leadership, direction and motivation to group management and flexible workforce development Examples and lessons from some of the world's most successful businesses including Sandals... more...

  • Global Leadersby J. Nirenberg

    Wiley 2002; US$ 22.00

    Fast track route to mastering the art of global leadership Covers the key areas of global leadership, from defining the qualities that distinguish global leadership from conventional leadership and how a global presence requires an understanding of your company's impact overseas, to leading from a distance and understanding what it takes to make global... more...

  • Enterprise Expressby Nicholas King

    Wiley 2002; US$ 12.99

    Fast track route to creating lasting business value through the entrepreneurial management of start-ups, buy-outs and corporate ventures Covers the key areas of enterprise, from understanding entrepreneurial management and aligning the interests of investors and entrepreneurs to choosing your exit route and maximizing your return Examples and lessons... more...

  • Managing Intellectual Propertyby Chris Fitzsimmons

    Wiley 2002; US$ 12.99

    Fast track route to managing and exploiting intellectual property Covers the key areas of managing IPR from the alternative forms available and their means of protection to approaches for creating revenue and leveraging value Examples and lessons from some of the world's most successful businesses, including BTG, IBM, Qualcomm and the Teletubbies,... more...