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Most popular at the top
- Cambridge University Press 2009; US$ 68.00
Provides a thorough introduction for undergraduate students to the complex and crucial world of water resources. more...
- Penguin Books Ltd 2011; US$ 21.14
Most new businesses fail. But most of those failures are preventable. The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched. The Lean Startup is about learning what your customers really want. It's about testing your vision continuously,... more...
- Simon & Schuster 2010; US$ 17.00
The exclusive inside story of Facebook and how it has revolutionized the way the world uses the Internet. ?A fantastic book, filled with great reporting and colorful narrative? (Walter Isaacson). In little more than half a decade, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies... more...
- Atlantic Books 2010; US$ 11.99
The Internet Age: on the face of it, an era of unprecedented freedom in both communication and culture. Yet in the past, each major new medium, from telephone to satellite television, has crested on a wave of similar idealistic optimism, before succumbing to the inevitable undertow of industrial consolidation. Every once free and open technology has,... more...
- CABI 2014; US$ 70.00
To survive in todays complex economies, it is imperative for companies to understand their consumers in terms of how and why they like to use their products. Distinction based on quality no longer provides competitive advantage. Imagineers use design methods to create meaningful experiences that connect consumers to brands, employees to companies... more...
- Edward Elgar Publishing 2015; US$ 40.00
Development and Modern Industrial Policy in Practice provides an up-to-date analysis of industrial policy. Modern industrial policy refers to the set of actions and strategies used to favor the more dynamic sectors of the economy. A key aspect of modern industrial policy is embedding private initiative in a framework of public action to encourage diversification,... more...
- HarperCollins 2016; US$ 17.99
A New York Times bestseller An astonishing?and astonishingly entertaining?history of Hollywood?s transformation over the past five decades as seen through the agency at the heart of it all, from the #1 bestselling co-author of Live from New York and Those Guys Have All the Fun. The movies you watch, the TV shows you adore, the concerts... more...
- Edward Elgar Publishing 2013; US$ 40.00
This unique book explores some of the key topics of international business through the context of a global industry, focusing on the challenges brewery companies face as they operate in globalized markets. It examines the strategies of individual firms to develop markets and explores new insights into recent company rivalries, both globally and locally.... more...