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  • Summary : Jab, Jab, Jab, Right Hook - Gary Vaynerchukby BusinessNews Publishing

    Primento Digital 2014; US$ 5.99

    Complete summary of Gary Vaynerchuk's book: "Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World".  This summary of the ideas from Gary Vaynerchuk's book "Jab, Jab, Jab, Right Hook" uses professional boxing as a perfect metaphor for doing business in the social media age. The author explains the correct step-by-step process to... more...

  • The Frugal CISOby Kerry Ann Anderson

    CRC Press 2014; US$ 49.95

    If you?re an information security professional today, you are being forced to address growing cyber security threats and ever-evolving compliance requirements, while dealing with stagnant and decreasing budgets. The Frugal CISO : Using Innovation and Smart Approaches to Maximize Your Security Posture describes techniques you can immediately put... more...

  • The Prizeby Daniel Yergin

    Free Press 2011; US$ 22.00

    Deemed "the best history of oil ever written" by Business Week and with more than 300,000 copies in print, Daniel Yergin?s Pulitzer Prize?winning account of the global pursuit of oil, money, and power has been extensively updated to address the current energy crisis. more...

  • A Research Primer for Technical Communicationby Michael A. Hughes; George F. Hayhoe

    Taylor and Francis 2009; US$ 64.95

    This practical volume provides a thorough introduction to conducting and critically reading research in technical communication, complete with exemplars of research articles for study. Offering a solid grounding in the research underpinnings of the technical communication field, this resource has been developed for use in master?s level and upper-division... more...

  • Tube of Plentyby Erik Barnouw

    Oxford University Press, USA 1990; US$ 16.99

    Based on the classic History of Broadcasting in the United States, Tube of Plenty represents the fruit of several decades' labor. When Erik Barnouw--premier chronicler of American broadcasting and a participant in the industry for fifty years--first undertook the project of recording its history, many viewed it as a light-weight literary task concerned... more...

  • Summary : Inbound Marketing - Brian Halligan and Dharmesh Shahby BusinessNews Publishing

    Primento Digital 2014; US$ 5.99

    Complete summary of Brian Halligan and Dharmesh Shah's book: "Inbound Marketing: Get Found Using Google, Social Media, and Blogs". This summary of the ideas from Brian Halligan and Dharmesh Shah's book "Inbound Marketing" shows that customers today are getting far better at ignoring outbound marketing aimed at them. They have spam folders, recording... more...

  • Start Your Own Specialty Food Businessby The Staff of Entrepreneur Media; Cheryl Kimball

    Entrepreneur Press 2016; US$ 19.95

    Bring Your Fresh Ideas to Market and Profit Fueled by growing consumer demand for new tastes, cleaner ingredients, health benefits, and more convenient ways to shop and eat, the business of specialty food is taking off at full speed. This step-by-step guide arms entrepreneurial foodies like yourself with an industry overview, the hottest trends,... more...

  • The Dynamics of Interfirm Relationshipsby Yondo Kim

    Edward Elgar Publishing 2016; US$ 40.00

    The goal of this pathbreaking volume is to relativize the experience of Japanese industries in terms of both location and time, exploring its similarities and differences with other countries and its unique relationship with the "global standard" of company performance set by US firms. By examining the intertwining of the organizational and... more...

  • Lowe's Transport Manager's and Operator's Handbook 2016by David Lowe; Clive Pidgeon

    Kogan Page 2016; US$ 150.00

    The most comprehensive guide available to the operational rules and guidelines governing the UK's road transport operators. more...

  • Chinese Outbound Tourism 2.0by Xiang (Robert) Li

    Apple Academic Press 2016; US$ 179.95

    Booming Mainland Chinese outbound travel is one of the most exciting phenomena in the world tourism industry?s recent history. From 2000 to 2010, Chinese outbound travel increased at a compounded annual rate of 18.5 percent, and it is forecasted that by 2020 China will generate approximately 100 million outbound trips a year, making China the fourth... more...