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Intellectual Property & Licensing

  • Comprehensive Intellectual Capital Managementby Nermien Al-Ali

    Wiley 2003; US$ 80.00

    "The 'Comprehensive Intellectual Capital Management' (CICM) approach Ms. Al-Ali has developed is truly groundbreaking in that it effectively addresses one of the most significant challenges in the intellectual capital management (ICM) arena today: the ability to directly link ICM to bottom line business value. The integration of innovation processes... more...

  • From Ideas to Assetsby Bruce Berman

    Wiley 2002; US$ 94.95

    In the information age, intellectual property rights such as patents, copyrights, and trademarks are among companies' most valuable assets. Today, managers and investors in a wide variety of industries need to understand the fundamentals of intellectual property rights in order to make informed decisions about the companies they run and the investments... more...

  • Intellectual Property Assets in Mergers and Acquisitionsby Lanning Bryer; Melvin Simensky

    Wiley 2002; US$ 140.00

    An up-to-date and in-depth examination of intellectual property issues in mergers and acquisitions In mergers and acquisitions, intellectual property assets can be especially difficult to accurately value, most notably in rapidly evolving high-tech industries. Understanding the factors that create value in intellectual property assets, and the part... more...

  • Intellectual Capitalby Jay Chatzkel

    Wiley 2002; US$ 22.00

    Fast track route to understanding and exploiting intellectual capital Covers the key areas of intellectual capital, from value-adding intellectual capital programmes and value capture to finding the 'hook' and setting up measures Examples and lessons from some of the world's most successful businesses, including Dow Chemical, Rockwell International,... more...

  • Edison in the Boardroomby Julie L. Davis; Suzanne S. Harrison

    Wiley 2002; US$ 40.00

    Julie L. Davis and Suzanne Harrison Today's corporations are always on the lookout for exciting new and innovative ideas that can be used to generate revenue. Up until recently, this meant taking these ideas and turning them into products or services, which could then be sold for profit. But today, a unique new concept is revolutionizing the way companies... more...

  • Managing Intellectual Propertyby Chris Fitzsimmons

    Wiley 2002; US$ 22.00

    Fast track route to managing and exploiting intellectual property Covers the key areas of managing IPR from the alternative forms available and their means of protection to approaches for creating revenue and leveraging value Examples and lessons from some of the world's most successful businesses, including BTG, IBM, Qualcomm and the Teletubbies,... more...

  • Essentials of Patentsby Andy Gibbs; Bob DeMatteis

    Wiley 2003; US$ 42.50

    "Gibbs and DeMatteis give us a very up-to-date and clear entry point into patent management in the context of the real world of business, including insightful perspectives on finance, banking, taxes, and insurance. Both the generalist and specialist will benefit form learning how to deal with patents in a variety of established business systems." ... more...

  • Intellectual Property Damagesby Mark A. Glick; Lara A. Reymann; Richard Hoffman

    Wiley 2002; US$ 240.00

    "As one of the cofounders of the National Association of Certified Valuation Analysts (NACVA) and President/CEO for the past ten years, I have had a wide involvement in the valuation field, including: teaching and publishing, as well as performing valuations of all kinds. The clarity, accuracy and comprehensive nature of this book is a refreshing and... more...

  • Licensing Best Practicesby Robert Goldscheider

    Wiley 2002; US$ 150.00

    A definitive resource for professionals in licensing and technology management In this comprehensive guide to licensing best practices, esteemed members of the Licensing Executives Society International offer in-depth discussion of a broad range of important topics in the field of licensing, including: * Licensing issues in Europe, Asia, Australia,... more...

  • Einstein in the Boardroomby Suzanne S. Harrison; Patrick H. Sullivan

    Wiley 2006; US$ 34.95

    Capitalize on Your Company's Intangible Assets... Leading Companies Show You How " Einstein in the Boardroom makes a great sequel to Edison in the Boardroom. Those readers who found the examples and war stories of Edison to be useful in their own IP-management activities will find the same qualities in Einstein. This resource will help anyone... more...