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- Wiley 2012; US$ 247.00 US$ 214.07
Royalty Rates for Licensing Intellectual Property includes critical information on financial theory, rules of thumb, industry guidelines, litigation based royalty rates, and tables of actual rates from real deals for different industries. more...
- Maximum Press 2006; US$ 23.95
Aimed at businesses that thrive on idea capital, this primer on intellectual property law spells out the easy and important steps to take to protect ideas such as brands, recipes, inventions, or artwork. In an increasingly competitive business world, companies live or die by the freshness and power of their ideas; protecting these works is not complicated... more...
- Wiley 2004; US$ 245.00 US$ 212.33
Companies are increasingly looking to their intellectual property (patents, trademarks, formulas, copyrights, brand names, distributions systems, etc.) as a profit center. As they try to extract more value from their holdings, some of which have been left dormant for years, many are looking beyond their own core products to partnerships with outside... more...
- Emerald Group Publishing Limited 2003; US$ 116.99
An intellectual property (IP) system was established in China in 1985. Since then, the merits and drawbacks of the system have become apparent in theory and practice. Despite the fact that a great deal has been written about the Chinese IP system, systematic studies of the subject are still scarce, especially from a corporate management perspective. more...
- Wiley 2003; US$ 80.00 US$ 56.00
Learn the fundamentals, practices and models of intellectual capital management with this essential resource. Providing a business-oriented, critical review of the definitions, practices, tools and models that are available today, its approach enables you to understand and retain the cutting-edge issues in the emerging field of intellectual capital... more...
- Wiley 2003; US$ 42.50 US$ 29.75
While there are many books on "how to patent" and patent law, Essentials of Patents delivers practical advice on how to leverage patents as a powerful competitive corporate tool. This is not your "ordinary patent book". It's emphasis is directed to patent management with the express emphasis of increasing shareholder value, and it's audience, each... more...
- Wiley 2002; US$ 240.00 US$ 208.00
A comprehensive resource for anyone involved in intellectual property litigation With Intellectual Property Damages you'll get the basics of the intellectual property litigation process, the essential "rules" in postulating damages theories, the basics of IP law, the economic policies that are the foundation for much of IP litigation, the skills... more...
- Wiley 2002; US$ 38.95 US$ 27.27
ESSENTIALS OF TRADEMARKS AND UNFAIR COMPETITION Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in trademarks and unfair competition. "This is an extremely well-conceived,... more...
- Wiley 2002; US$ 150.00 US$ 130.00
A definitive resource for professionals in licensing and technology management In this comprehensive guide to licensing best practices, esteemed members of the Licensing Executives Society International offer in-depth discussion of a broad range of important topics in the field of licensing, including: * Licensing issues in Europe, Asia, Australia,... more...
- Wiley 2002; US$ 34.95 US$ 24.46
ESSENTIALS OF INTELLECTUAL PROPERTY Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in intellectual property. "Alexander Poltorak and Paul Lerner have written the... more...