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Intellectual Property & Licensing

  • Comprehensive Intellectual Capital Managementby Nermien Al-Ali

    Wiley 2003; US$ 80.00

    Learn the fundamentals, practices and models of intellectual capital management with this essential resource. Providing a business-oriented, critical review of the definitions, practices, tools and models that are available today, its approach enables you to understand and retain the cutting-edge issues in the emerging field of intellectual capital... more...

  • Einstein in the Boardroomby Suzanne S. Harrison; Patrick H. Sullivan

    Wiley 2006; US$ 34.95

    Capitalize on Your Company's Intangible Assets... Leading Companies Show You How " Einstein in the Boardroom makes a great sequel to Edison in the Boardroom. Those readers who found the examples and war stories of Edison to be useful in their own IP-management activities will find the same qualities in Einstein. This resource will help anyone... more...

  • Essentials of Intellectual Propertyby Alexander I. Poltorak; Paul J. Lerner

    Wiley 2002; US$ 34.95

    ESSENTIALS OF INTELLECTUAL PROPERTY Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in intellectual property. "Alexander Poltorak and Paul Lerner have written the definitive... more...

  • Essentials of Patentsby Andy Gibbs; Bob DeMatteis

    Wiley 2003; US$ 42.50

    "Gibbs and DeMatteis give us a very up-to-date and clear entry point into patent management in the context of the real world of business, including insightful perspectives on finance, banking, taxes, and insurance. Both the generalist and specialist will benefit form learning how to deal with patents in a variety of established business systems." ... more...

  • Essentials of Trademarks and Unfair Competitionby Dana Shilling

    Wiley 2002; US$ 38.95

    ESSENTIALS OF TRADEMARKS AND UNFAIR COMPETITION Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in trademarks and unfair competition. "This is an extremely well-conceived,... more...

  • From Ideas to Assetsby Bruce Berman

    Wiley 2002; US$ 94.95

    In the information age, intellectual property rights such as patents, copyrights, and trademarks are among companies' most valuable assets. Today, managers and investors in a wide variety of industries need to understand the fundamentals of intellectual property rights in order to make informed decisions about the companies they run and the investments... more...

  • Intellectual Capitalby Jay Chatzkel

    Wiley 2002; US$ 22.00

    Fast track route to understanding and exploiting intellectual capital Covers the key areas of intellectual capital, from value-adding intellectual capital programmes and value capture to finding the 'hook' and setting up measures Examples and lessons from some of the world's most successful businesses, including Dow Chemical, Rockwell International,... more...

  • Intellectual Property Assets in Mergers and Acquisitionsby Lanning Bryer; Melvin Simensky

    Wiley 2002; US$ 140.00

    An up-to-date and in-depth examination of intellectual property issues in mergers and acquisitions In mergers and acquisitions, intellectual property assets can be especially difficult to accurately value, most notably in rapidly evolving high-tech industries. Understanding the factors that create value in intellectual property assets, and the part... more...

  • Intellectual Property Damagesby Mark A. Glick; Lara A. Reymann; Richard Hoffman

    Wiley 2002; US$ 240.00

    A comprehensive resource for anyone involved in intellectual property litigation With Intellectual Property Damages you'll get the basics of the intellectual property litigation process, the essential "rules" in postulating damages theories, the basics of IP law, the economic policies that are the foundation for much of IP litigation, the skills... more...

  • Intellectual Property and Doing Business in Chinaby Deli Yang

    Emerald Group Publishing Limited 2003; US$ 87.00

    An intellectual property (IP) system was established in China in 1985. Since then, the merits and drawbacks of the system have become apparent in theory and practice. Despite the fact that a great deal has been written about the Chinese IP system, systematic studies of the subject are still scarce, especially from a corporate management perspective. more...