The Leading eBooks Store Online

3,788,875 members ⚫ 1,234,658 ebooks

New to eBooks.com?

Learn more
Browse our categories
  • Bestsellers - This Week
  • Foreign Language Study
  • Pets
  • Bestsellers - Last 6 months
  • Games
  • Philosophy
  • Archaeology
  • Gardening
  • Photography
  • Architecture
  • Graphic Books
  • Poetry
  • Art
  • Health & Fitness
  • Political Science
  • Biography & Autobiography
  • History
  • Psychology & Psychiatry
  • Body Mind & Spirit
  • House & Home
  • Reference
  • Business & Economics
  • Humor
  • Religion
  • Children's & Young Adult Fiction
  • Juvenile Nonfiction
  • Romance
  • Computers
  • Language Arts & Disciplines
  • Science
  • Crafts & Hobbies
  • Law
  • Science Fiction
  • Current Events
  • Literary Collections
  • Self-Help
  • Drama
  • Literary Criticism
  • Sex
  • Education
  • Literary Fiction
  • Social Science
  • The Environment
  • Mathematics
  • Sports & Recreation
  • Family & Relationships
  • Media
  • Study Aids
  • Fantasy
  • Medical
  • Technology
  • Fiction
  • Music
  • Transportation
  • Folklore & Mythology
  • Nature
  • Travel
  • Food and Wine
  • Performing Arts
  • True Crime
  • Foreign Language Books
Marketing

Most popular at the top

  • Buyologyby Martin Lindstrom; Paco Underhill

    The Crown Publishing Group 2008; US$ 16.00

    How much do we know about why we buy? What truly influences our decisions in today?s message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying decisions take place below the surface, so deep within our subconscious minds, we?re barely aware of them? In BUYOLOGY, Lindstrom presents the astonishing... more...

  • Jab, Jab, Jab, Right Hookby Gary Vaynerchuk

    HarperCollins 2013; US$ 19.99

    New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. ... more...

  • Fanatical Prospectingby Jeb Blount; Mike Weinberg

    Wiley 2015; US$ 21.00 US$ 18.50

    Ditch the failed sales tactics, fill your pipeline, and crush your number Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting. The brutal fact is the number... more...

  • The New Rules of Marketing and PRby David Meerman Scott

    Wiley 2015; US$ 24.00 US$ 20.99

    The most updated edition yet of the benchmark guide to marketing and PR, with the latest social media, marketing, and sales trends, tools, and real-world examples of success This is the fifth edition of the pioneering guide to the future of marketing. The New Rules of Marketing & PR is an international bestseller with more than 350,000 copies... more...

  • Marketing Metricsby Paul Farris; Neil Bendle; Phillip Pfeifer; David Reibstein

    Pearson Education 2015; US$ 43.99

    Now updated with new techniques and even more practical insights, this is the definitive guide to today?s most valuable marketing metrics. Four leading marketing researchers help you choose the right metrics for every challenge, and use models and dashboards to translate numbers into real management insight. Marketing Metrics: The Manager?s Guide... more...

  • Value-Added Selling: How to Sell More Profitably, Confidently, and Professionally by Competing on Value, Not Price 3/eby Tom Reilly

    McGraw-Hill Education 2010; US$ 32.00

    Your customers have come a long way since Value-Added Selling was published twenty-five years ago. More knowledgeable, proactive, and price conscious, they regularly scour the Internet for low prices and have come to expect much more for each dollar they spend. Now, Tom Reilly has updated his sales classic to address a marketplace where slashing... more...

  • Theory Construction and Model-Building Skillsby James Jaccard; Jacob Jacoby

    Guilford Publications 2009; US$ 48.00 US$ 43.50

    Meeting a crucial need for graduate students and newly minted researchers, this innovative text provides hands-on tools for generating ideas and translating them into formal theories. It is illustrated with numerous practical examples drawn from multiple social science disciplines and research settings. The authors offer clear guidance for defining... more...

  • 80/20 Sales and Marketingby Perry Marshall; Richard Koch

    Entrepreneur Press 2013; US$ 21.99

    Guided by famed marketing consultant and best-selling author Perry Marshall, sales and marketing professionals save 80 percent of their time and money by zeroing in on the right 20 percent of their market then apply 80/202 and 80/203 to gain 10X, even 100X the success. With a powerful 80/20 software tool (online, included with the book), sellers... more...

  • Buyer Personasby Adele Revella

    Wiley 2015; US$ 25.00 US$ 21.99

    Named one of Fortune Magazine’s “5 Best Business Books” in 2015 See your offering through the buyer's eyes for more effective marketing Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions. Written by the world's leading authority on buyer personas, this book provides... more...

  • Diffusion of Innovations, 5th Editionby Everett M. Rogers

    Free Press 2003; US$ 35.00

    Now in its fifth edition, Diffusion of Innovations is a classic work on the spread of new ideas. In this renowned book, Everett M. Rogers, professor and chair of the Department of Communication & Journalism at the University of New Mexico, explains how new ideas spread via communication channels over time. Such innovations are initially perceived... more...