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Marketing

Most popular at the top

  • Punk Marketingby Richard Laermer; Mark Simmons

    HarperCollins 2009; US$ 13.99

    The marketing revolution is here, so get on the right side of the barricade and become a part of it! Let's thank Mr. and Mrs. Consumer and their little Consumerlings who have seized power from the corporations and are now firmly in control. In Punk Marketing , Laermer and Simmons take an irreverent, penetrating look at the seismic change in the... more...

  • Are You Ready for Web 3.0 Marketing?by Michael Tasner

    Pearson Education 2010; US$ 1.99

    This is the eBook version of the printed book. This Element is an excerpt from Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First (9780137081097) by Michael Tasner. Available in print and digital formats.   The four powerful ways Web 3.0 is changing online marketing?and how to start preparing... more...

  • The Limiting Factors of Web 2.0 and How Web 3.0 Is Differentby Michael Tasner

    Pearson Education 2010; US$ 1.99

    This is the eBook version of the printed book. This Element is an excerpt from Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First (9780137081097) by Michael Tasner. Available in print and digital formats.   Why ?Web 2.0? marketing isn?t as powerful as you thought?and how ?Web 3.0? will overcome... more...

  • Internet TVby Michael Tasner

    Pearson Education 2010; US$ 1.99

    This is the eBook version of the printed book. This Element is an excerpt from Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First (9780137081097) by Michael Tasner. Available in print and digital formats.   Way beyond YouTube: how to earn profits and build brands by hosting your own Internet... more...

  • Shifting from YouTube to Ustream and Beyondby Michael Tasner

    Pearson Education 2010; US$ 1.99

    This is the eBook version of the printed book. This Element is an excerpt from Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First (9780137081097), by Michael Tasner. Available in print and digital formats.     Go beyond YouTube: use Ustream.TV to deepen user interaction, build community,... more...

  • Video Marketingby Michael Tasner

    Pearson Education 2010; US$ 1.99

    This is the eBook version of the printed book. This Element is an excerpt from Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First (9780137081097), by Michael Tasner. Available in print and digital formats.     A simple, step-by-step plan for marketing through YouTube and other top online... more...

  • MicroMarketing: Get Big Results by Thinking and Acting Smallby Greg Verdino

    McGraw-Hill Education 2010; US$ 32.00

    Every day the world sees 1 million new blog posts, tens of millions of tweets, hundreds of millions of new pieces of Facebook content, and more than 1 billion YouTube videos. Where does your brand fit in? In our age of information saturation, consumer attention is the scarcest commodity of all?which makes your job tougher than ever. How do... more...

  • Web Applicationsby Michael Tasner

    Pearson Education 2010; US$ 1.99

    This is the eBook version of the printed book. This Element is an excerpt from Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First (9780137081097) by Michael Tasner. Available in print and digital formats.   Use the newest smartphone, Facebook, and Google apps to supercharge your Web 3.0... more...

  • Open-Source Codeby Michael Tasner

    Pearson Education 2010; US$ 1.99

    This is the eBook version of the printed book. This Element is an excerpt from Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First (9780137081097) by Michael Tasner. Available in print and digital formats.   Open source: finding free software that can empower your next-generation marketing... more...

  • Marketingby Rosalind Masterson; David Pickton

    SAGE Publications 2010; US$ 90.00

    'A very good course support that also offers students interesting and updated case studies to study in groups during tutorials. This book provides a good balance of theoretical concepts and managerial insights to offer the students a comprehensive introduction to the vast subject of marketing' - Veronique Pauwels-Delassus, IESEG School of Management... more...