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- Wiley 2014; US$ 23.99
Combine business sense, statistics, and computers in a new and intuitive way, thanks to Big Data Predictive analytics is a branch of data mining that helps predict probabilities and trends. Predictive Analytics For Dummies explores the power of predictive analytics and how you can use it to make valuable predictions for your business, or in fields... more...
- Wiley 2011; US$ 18.95
Updated business wisdom from the founder of Dogfish Head, the nation's fastest growing independent craft brewery Starting with nothing more than a home brewing kit, Sam Calagione turned his entrepreneurial dream into a foamy reality in the form of Dogfish Head Craft Brewery, one of America's best and fastest growing craft breweries. In this newly... more...
- Huron Street Press 2012; US$ 9.99
The essentials for building a successful business from the ground up are clearly delineated in this primer for would-be entrepreneurs. Whether starting from scratch, buying an existing business, or becoming a franchisee, anyone dreaming of becoming their own boss needs to understand the fundamentals of business management addressed here. Choosing... more...
The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and DesignMcGraw-Hill Education 2014; US$ 30.00
An insider's account of the management principles driving one of the world's most innovative companies Twenty years ago, few people would have predicted that Samsung could transform itself from a low-cost original equipment manufacturer to a world leader in R&D, marketing, and design, with a brand more valuable than Pepsi, Nike, or American Express.... more...
- Ten Speed Press 2014; US$ 16.99
This one-stop guide to opening a restaurant from an accountant-turned-restaurateur shows aspiring proprietors how to succeed in the crucial first year and beyond. The majority of restaurants fail, and those that succeed happened upon that mysterious X factor, right? Wrong! Roger Fields--money-guy, restaurant owner, and restaurant consultant--shows... more...
- Springer 2011; US$ 13.99
If I was going to start a new business today I would be sure to study and pay close attention to Kevin Ready's new book, Startup. His wisdom, experience, and his self-effacing and honest writing make this a real gem for aspiring entrepreneurs and business people of all kinds." - Bob Beaudine, author of The Power of WHO Startup: An Insider's... more...
- PublicAffairs 2014; US$ 18.99
Business failure is not limited to start ups. Industry Watch (published by BDO Stoy Hayward, an accounting firm) 'predicts that 17,043 businesses will fail (in the UK) in 2006, a further 4 per cent increase from 2005'. In America between 1990 and 2000, there were over 6.3 million business start-ups and over 5.7 million business shut-downs. Risk of... more...
- Palgrave Macmillan 2014; US$ 45.00
This book builds on the idea that peer-to-peer infrastructures are gradually becoming the general conditions of work, economy, and society. Using a four-scenario approach, the authors seek to simplify possible outcomes and to explore relevant trajectories of the current techno-economic paradigm within and beyond capitalism. more...
- Tectum Verlag 2014; US$ 21.88
Der deutsche Profifußball hat in den vergangenen Jahrzehnten enorm an wirtschaftlicher Bedeutung gewonnen: Die Einnahmen der Fußballklubs steigen durch die zunehmende mediale und wirtschaftliche Verwertbarkeit des Sports von Spielzeit zu Spielzeit. Mit den veränderten Finanzstrukturen gehen veränderte Organisationsstrukturen einher, um den stetig steigenden... more...
- Pearson Education 2007; US$ 34.99
Marketing That Works introduces breakthrough marketing tools, tactics, and strategies for differentiating yourself around key competencies, insulating against competitive pressures, and driving higher, more sustainable profits. From pricing to PR, advertising to viral marketing, this book?s techniques are relentlessly entrepreneurial:... more...