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- Pearson Education 2007; US$ 34.99
Marketing That Works introduces breakthrough marketing tools, tactics, and strategies for differentiating yourself around key competencies, insulating against competitive pressures, and driving higher, more sustainable profits. From pricing to PR, advertising to viral marketing, this book?s techniques are relentlessly entrepreneurial:... more...
- Sourcebooks, Inc. 2005; US$ 14.95
The Home-Based Business Kit is designed to help the reader identify the information needed to start a home business. It helps the reader think through all aspects of what is needed and the practical steps to take in order to get underway. more...
- Penguin Publishing Group 2010; US$ 17.00
"One is tempted to say 'the only book you'll need on starting a business.' Brilliant! Genius! Choose your superlative-it'll fit."-Tom Peters People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps... more...
- DK Publishing 2010; US$ 18.95
A thrifty offering for the prospective thrift-store owner...In economic times like these, thrift stores have seen a 35% increase in sales in 2008; so what better time to start one? While fairly cheap, it is complicated, however. Here, two experts cover the entire process, including such vital topics as how to: set up the store on a nonprofit basis;... more...
- DK Publishing 2010; US$ 18.95
Every dream has to start somewhere! With the shaky economy and unemployment rising, more and more people are trying to find alternative ways to start businesses out of their homes. But what is the right home grown business? What skills are necessary? What will it really cost and how much money will it generate? All these questions and more are... more...
- Wiley 2010; US$ 34.95
Practical advice from some of today's top early stage investors and entrepreneurs TechStars is a mentorship-driven startup accelerator with operations in three U.S. cities. Once a year in each city, it funds about ten Internet startups with a small amount of capital and surrounds them with around fifty top Internet entrepreneurs and investors. Historically,... more...
- Entrepreneur Press 2008; US$ 19.95
Three weeks? Can you really start a business in three weeks? Yes, you can. Tim Berry, business planning expert and principal author of Business Plan Pro, the country?s bestselling business plan software, and Sabrina Parsons, co-founder of Palo Alto Software UK, unveil a new, more innovative business landscape and show you how to streamline your... more...