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- Wiley 2016; US$ 32.00
Innovate your way toward growth using practical, research-backed frameworks The Art of Opportunity offers a path toward new growth, providing the perspective and methods you need to make innovation happen. Written by a team of experts with both academic and industry experience—and a client roster composed of some of the world’s... more...
- Bascom Hill Publishing Group 2015; US$ 9.99
InRoberts Rules of Innovation II: The Art ofImplementation, innovation thought-leader RobertBrands introduces readers to the best and mostrecent thinking of his international network andshows how to permanently implement a culture ofInnovation in ones work environment. Brands has led innovation-driven companies aroundthe world, and, on... more...
- Taylor and Francis 2016; US$ 69.95
Understanding Social Entrepreneurship is the leading textbook that provides students with a comprehensive overview of the field. It brings the mindset, principles, strategies, tools and techniques of entrepreneurship into the social sector to present innovative solutions to today?s vexing social issues. Kickul and Lyons cover all the key topics... more...
- HarperCollins 2016; US$ 18.99
The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design. Winning today isn?t about beating the competition at the old game. It?s about inventing a whole new game?defining a new market category, developing it, and dominating it over time. You... more...
- Wiley 2005; US$ 39.95
Praise for STARTING YOUR OWN PRACTICE "This book will become your blueprint for success if you decide to go down the path of going into business for yourself." --Dr. Bob Froehlich, Chairman Investor Strategy Committee, Scudder Investments If you're tired of working for someone else and have contemplated striking out on your own, Starting Your... more...
- Pearson Education 2004; US$ 27.99
If you're starting a business, the statistics prove that your best odds of success are in high technology industries: not just computing and telecom, but also biotech, electronics, manufacturing and materials, medical devices, robotics, and other knowledge-intensive fields. This is the first book to provide a methodology for finding those extraordinary... more...
- Wiley 2007; US$ 18.99
The inside scoop... for when you want more than the official line! So you dream of escaping the 9-to-5 rat race, starting your own business, and becoming your own boss, but you don't have a clue where to start. Opening a franchise-based business can lower your start-up costs and reduce the time, hassle, and risk associated with getting a new... more...
- McGraw-Hill Education 2006; US$ 22.00
Discover 282 marketing and sales strategies proven to make more money for you! A self-made multimillionaire and business development expert, Brad Sugars helps you identify your company's hidden ?gold mines,? dramatically boost your bottom line, and get on the fast track to big profits. And best of all, these crystal-clear, bite-sized lessons can... more...
- The Crown Publishing Group 2010; US$ 14.95
Step-by-Step Advice on Making Your Home-Business Dreams a Reality From Priscilla Y. Huff, the leading expert on home businesses for women, The Self-Employed Woman's Guide to Launching a Home-Based Business is your step-by-step resource to getting the business of your dreams up and started in no time. Packed with expert advice and nitty-gritty details... more...
- The Crown Publishing Group 2011; US$ 28.00
Most startups fail. But many of those failures are preventable.† The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as† an organization dedicated to creating something new under conditions of extreme uncertainty . This is just as true... more...