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- Berrett-Koehler Publishers 2014; US$ 16.95
Every year, 6 million companies and more than 100,000 products are launched. They all need an awesome name, but many (such as Xobni, Svbtle, and Doostang) look like the results of a drunken Scrabble game. In this entertaining and engaging book, ace naming consultant Alexandra Watkins explains how anyone?even noncreative types?can create memorable and... more...
- Pearson Education 2004; US$ 27.99
If you're starting a business, the statistics prove that your best odds of success are in high technology industries: not just computing and telecom, but also biotech, electronics, manufacturing and materials, medical devices, robotics, and other knowledge-intensive fields. This is the first book to provide a methodology for finding those extraordinary... more...
- Wiley 2005; US$ 39.95
Praise for STARTING YOUR OWN PRACTICE "This book will become your blueprint for success if you decide to go down the path of going into business for yourself." --Dr. Bob Froehlich, Chairman Investor Strategy Committee, Scudder Investments If you're tired of working for someone else and have contemplated striking out on your own, Starting Your Own... more...
- Wiley 2007; US$ 18.99
The inside scoop... for when you want more than the official line! So you dream of escaping the 9-to-5 rat race, starting your own business, and becoming your own boss, but you don't have a clue where to start. Opening a franchise-based business can lower your start-up costs and reduce the time, hassle, and risk associated with getting a new business... more...
- Crown Publishing Group 2010; US$ 14.95
Step-by-Step Advice on Making Your Home-Business Dreams a Reality From Priscilla Y. Huff, the leading expert on home businesses for women, The Self-Employed Woman's Guide to Launching a Home-Based Business is your step-by-step resource to getting the business of your dreams up and started in no time. Packed with expert advice and nitty-gritty details... more...
- Wiley 2011; US$ 19.95
Find creative ways to make money in businesses with little competition Using interviews with unconventional entrepreneurs, the author's own wide-ranging experience with weird jobs, and extensive research, 101 Weird Ways to Make Money reveals unusual, sometimes dirty, yet profitable jobs and businesses.?Whether you're looking for a job that suits... more...
- Hodder & Stoughton 2010; Not Available
There are currently 35,000 franchisee businesses operating in the UK in a variety of different sectors, but choosing, evaluating and securing the right franchise is often the hardest part of the process. Get Started in Franchising is an indispensable guide that tells you how to achieve this - saving time and money in the process! As well as focusing... more...
- Penguin Books Ltd 2011; Not Available
Luke Johnson is the man behind the growth of PizzaExpress and as a host of other leading brands; one of Britain's most successful entrepreneurs with an estimated personal fortune of £120 million. In Start It Up he compresses two decades of success to reveal the realities of running your own business and bust some key myths along the way. Learn... more...
- Palgrave Macmillan 2011; US$ 102.00
The Japanese management style is unique compared with those in the U.S. and Europe as is the overseas operation for Japanese companies. This book demonstrates the three essences for successful overseas operations that global enterprises as well as Japanese companies possess. more...
- Tuttle Publishing 2011; US$ 12.95
More and more foreign-owned businesses are set up in Japan every year-and dozens fail because they are not set up properly. Now, an American lawyer working in Tokyo has written this new, compact handbook that will give you all the information you need to get your business off the ground and keep it there. Packed with business tips, legal information,... more...