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Most popular at the top
- HarperCollins 2009; US$ 13.49
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for... more...
- Wiley 2002; US$ 64.00 US$ 56.50
"The complexity of business in economically demanding times makes finding constructive angels that much more challenging. The advice and tips in Attracting Capital from Angels are, therefore, invaluable. The wisdom offered here is not just for start-ups or neophytes, but is a well-timed companion to already existing resources and approaches to helping... more...
- HarperCollins 2009; US$ 11.99
There is an epidemic of unhappiness in the American workplace. A full 70 percent of workers in the United States report that they are disengaged from their jobs. When asked, "Do you have the opportunity to do what you do best every day?" only 20 percent of nearly 2 million employees said yes. It is no wonder that 56 percent of all Americans dream... more...
- Wiley 2005; US$ 22.95 US$ 19.99
Proven strategies and the latest selling tips from eBay's most elite merchants With an estimated 200,000 people making a full-time living selling goods on eBay, and millions more earning a part-time income, it's clear that eBay can create some impressive profits for those who know what they're doing. The eBay Millionaire profiles 25 of eBay's... more...
- Wiley 2005; US$ 32.00 US$ 27.99
Cheap and easy ideas for starting a small business 101 Small Business Ideas for Under $5,000 offers practical, real-world advice for turning ideas and skills into a successful small business. The book presents great ideas for simple small businesses that readers can undertake either full-time or in their spare time and covers all the issues readers... more...
- Pearson Education 2006; US$ 32.99
Everywhere, products are being commoditized, services are being imitated, and traditional barriers to market entry are collapsing. To sustain competitive advantage in today's Copycat Economy, companies must break from the pack. This book will show how. Oren Harari starts by touring "Commodity Hell," and identifying 10 common mistakes that keep companies... more...
- McGraw-Hill Education 2003; US$ 19.00
How to Discover and Unlock the Power of the Extraordinary Client! What if you could increase your income by decreasing your sales calls? It happens whenever you stop wasting your time on marginal clients and focus all your efforts on your top contacts. This unleashes the repeat business and referrals that help you maximize your income, use your... more...
- Pearson Education 2008; US$ 21.99
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. ?Hess and Goetz present a roadmap for how to avoid the things that can cause you to stumble and how to build a business the right way.? ?JEFF ZEIGLER, CEO, TechTurn.com, Austin, TX ?When... more...
- Berrett-Koehler Publishers 2009; US$ 16.95
A new breed of business is springing up across the land: social enterprises, whose primary purpose is to support the common good. Organized as for-profits, nonprofits, and everything in between, they see businesses as the means to a better world for all. In this groundbreaking guide, Kevin Lynch and Julius Walls, Jr. draw on their own hard-won experiences... more...
- McGraw-Hill Education 2008; US$ 29.95
Create Business and Generate Profits in New Markets through Innovation! ?The best account I have read about how companies can enable and support internal entrepreneurs to achieve innovation-led growth.? Philip Kotler, S.C. Johnson & Son Professor of International Marketing, Kellogg School of Management ?An essential resource for both private... more...