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New Business Enterprises

  • The Greening of Asiaby Mark L. Clifford

    Columbia University Press 2015; US$ 28.99

    One of Asia?s best-respected writers on business and economy, Hong Kong-based author Mark L. Clifford provides a behind-the-scenes look at what companies in China, India, Japan, Korea, the Philippines, South Korea, Singapore, and Thailand are doing to build businesses that will lessen the environmental impact of Asia?s extraordinary economic growth.... more...

  • Feminine Capitalby Barbara Orser; Catherine Elliott

    Stanford University Press 2015; US$ 27.95

    Today, there are over 200,000,000 women business owners around the world. Many of these entrepreneurs are not doing business as usual, nor are they simply leaning in. Rather, they are tapping into feminine capital?the unique skills and sensibilities that they have cultivated as women?to create enviable successes. Drawing on four decades of award-winning... more...

  • The Art of the Start 2.0by Guy Kawasaki; Lindsey Filby

    Penguin Publishing Group 2015; US$ 29.95

    Praise for the original edition of The Art of the Start: "A successful entrepreneur requires three things: a garage, an idea, and this book ? Guy's irrepressible guide to the raw essentials of life in a young company." ?Michael Moritz, Sequoia Capital "This is a delightful, complete, and consummately practical entrepreneur's handbook. Every person... more...

  • How to Start a Home-Based Senior Care Businessby James L. Ferry

    Taylor Trade Publishing 2015; US$ 9.99

    How to Start a Home-Based Senior Care Business contains everything you need to know to start and run a profitable, ethical, and satisfying home-based business in the field of senior care. The book covers the range of senior care businesses that are increasingly in demand. more...

  • Frugal Innovation (e-short)by Navi Radjou; Jaideep Prabhu; Paul Polman; The Economist

    PublicAffairs 2015; US$ 0.00

    This free e-short excerpt from Frugal Innovation: How to Do More with Less includes the foreword by Unilever?s CEO Paul Polman, the preface, a detailed case study on Aetna, a leading US health insurance company, and the conclusion from the book. Long practiced in resource-constrained emerging markets, frugal innovation is now being adopted in... more...

  • Frugal Innovationby Navi Radjou; Jaideep Prabhu; Paul Polman; The Economist

    PublicAffairs 2015; US$ 18.99

    Frugal innovation is a way that companies can create high-quality products with limited resources. Once the preserve of firms in poor markets, Western companies are now seeking ways to appeal to cost-conscious and environmentally-aware consumers at home. With an estimated trillion-dollar global market for frugal products, and with potentially huge... more...

  • Assessment Center - inkl. Arbeitshilfen onlineby Jasmin Hagmann

    Haufe Lexware Verlag 2015; US$ 11.89

    Die zahlreichen Übungen und Tests zum Trainieren nehmen Ihnen als Bewerber die Nervosität. Das praxisorientierte Vorbereitungspaket auf Assessment Center enthält auch wertvolle Erfahrungsberichte von Kandidaten. In einem Extrakapitel wird das Online-Assessment verständlich erläutert. So sind Sie optimal auf das Assessment Center vorbereitet. Inhalte:So... more...

  • Routledge Handbook of the Economics of Knowledgeby Cristiano Antonelli; Albert N. Link

    Taylor and Francis 2014; US$ 185.00

    The Routledge Handbook of the Economics of Knowledge provides a comprehensive framework to integrate the advancements over the last 20 years in the analysis of technological knowledge as an economic good, and in the static and dynamic characteristics of its generation process. There is a growing consensus in the field of economics that knowledge,... more...

  • Low-Cost, Low-Tech Innovationby Vijay Vyas

    Taylor and Francis 2014; US$ 145.00

    Like much of SMEs research, innovation studies of small enterprises have commenced later and are less numerous. The focus of such studies remains high-technology enterprises, which continue to attract both academic and popular interest, oblivious to the innovative endeavours of people in traditional low-tech industries. This book attempts to... more...

  • 3D Printing for Development in the Global Southby Thomas Birtchnell; William Hoyle

    Palgrave Macmillan 2014; US$ 45.00

    Birtchnell and Hoyle explore how printers, designs, materials and infrastructures all need to be 'just right' in order for meaningful social change to happen with appropriate scale. The 3D4D Challenge suggests 3D printing could reach scale in the Global South, even perhaps having the same impact as the mobile phone or microfinance in development. more...