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Public Relations

Most popular at the top

  • The Theory and Philosophy of Organizationsby John Hassard; Denis Pym

    Taylor and Francis 2012; US$ 67.95

    The Theory and Philosophy of Organizations makes a major contribution to the debate on the status of organizational theory as a discipline. The volume is divided into three sections exploring issues under the headings `theory', `anasis' and `philosophy'. In each, the limitations of `traditional' or `scientific' organizational paradigms are illuminated... more...

  • Promoting Your Schoolby Carolyn Warner

    SAGE Publications 2009; US$ 43.95 US$ 37.36

    To help schools develop community support, this third edition offers practical communication strategies to strengthen the partnership between schools, parents, businesses, and the community. more...

  • Practice of Public Relationsby Sam Black

    Taylor and Francis 2013; US$ 72.95

    Public relations is an essential element in effective and successful business today. The theory of public relations does not change but the practice develops with new ideas and methods of management and business. This fourth edition of 'The Practice of Public Relations' incorporates essential updating and covers new areas such as: *international public... more...

  • School Public Relations for Student Successby Edward H. Moore

    SAGE Publications 2009; US$ 34.95 US$ 29.71

    From components of successful PR programs to evaluation guidelines, this valuable resource gives educational leaders the public relations support needed to meet tough communication demands and ensure student success. more...

  • Social Media Crisis Communicationsby Ann Marie van den Hurk

    Pearson Education 2013; US$ 19.99

    Normal 0 false false false MicrosoftInternetExplorer4 Plan, Prepare, React, and Get Ahead Of Any Crisis? In Real Time!   Your business or organization will face a crisis. That?s a fact . Here?s another : Thanks to social media, crises happen more often and accelerate out of control faster? much faster . So?what?s your... more...

  • Verbände und Massenmedienby Rolf Hackenbroch

    Deutscher Universitätsverlag 2013; US$ 39.34

    Dissertation Freie Universität Berlin 1995 more...

  • French Resistanceby Michael Johnson

    Taylor and Francis 2013; US$ 103.95

    This study examines France's determination to remain aloof and unaffected as the world economy threatens the French way of doing business. Describing the difficulty in initiating change in French organizations, the author tells of the obstacles he encountered in attempting to modernize the working practices of a Paris firm. His observations are based... more...

  • Normative Aspekte der Public Relationsby Wolfgang Armbrecht; Ulf J. Zabel

    VS Verlag für Sozialwissenschaften 2013; US$ 39.34

    Immer häufiger stellt sich die Frage nach der Zukunft und der Bedeutung von Public Relations, dabei werden die Antworten im Rückgriff auf wissenschaftliche Erkenntnisse und auf die praktizierten Normen sittlichen Verhaltens gesucht. Es verwundert folglich nicht, daß für PR Primate des "Sollens" gefordert werden, um Defizite in der Praxis zu überwinden.... more...

  • Rhetorik für Führendeby Baldur Kirchner

    Gabler Verlag 2013; US$ 36.59

    Wo immer Führende auftreten, wird von ihnen eine überzeugende verbale Darstellungsfähigkeit erwartet. Denn: wer redet, spricht stets auch über sich selbst. Rhetorische Auftritte sind immer auch persönliche Selbstbekundungen des Sprechenden. "Rhetorik für Führende" hilft Ihnen, Ihre Überzeugungskraft zu steigern und künftigen Auftritten sicherer und... more...

  • Global Tourism and Informal Labour Relationsby Godfrey Baladacchino

    Taylor and Francis 2013; US$ 59.95

    The worldwide expansion of the tourism industry creates many encounters between global agents and local forces, yet the host-guest interaction is rarely considered from the point of view of the experience of work. This study documents and discusses such a global-local encounter, based on fieldwork carried out in hotels in Barbados and Malta. Insight... more...