The Leading eBooks Store Online

3,629,807 members ⚫ 1,172,494 ebooks

New to eBooks.com?

Learn more
Browse our categories
  • Bestsellers - This Week
  • Foreign Language Study
  • Pets
  • Bestsellers - Last 6 months
  • Games
  • Philosophy
  • Archaeology
  • Gardening
  • Photography
  • Architecture
  • Graphic Books
  • Poetry
  • Art
  • Health & Fitness
  • Political Science
  • Biography & Autobiography
  • History
  • Psychology & Psychiatry
  • Body Mind & Spirit
  • House & Home
  • Reference
  • Business & Economics
  • Humor
  • Religion
  • Children's & Young Adult Fiction
  • Juvenile Nonfiction
  • Romance
  • Computers
  • Language Arts & Disciplines
  • Science
  • Crafts & Hobbies
  • Law
  • Science Fiction
  • Current Events
  • Literary Collections
  • Self-Help
  • Drama
  • Literary Criticism
  • Sex
  • Education
  • Literary Fiction
  • Social Science
  • The Environment
  • Mathematics
  • Sports & Recreation
  • Family & Relationships
  • Media
  • Study Aids
  • Fantasy
  • Medical
  • Technology
  • Fiction
  • Music
  • Transportation
  • Folklore & Mythology
  • Nature
  • Travel
  • Food and Wine
  • Performing Arts
  • True Crime
  • Foreign Language Books
Public Relations

  • Joseph Stiglitzby 50MINUTES.COM

    Primento Digital 2015; US$ 7.99

    Economist and Nobel Prize winner This book is a practical and accessible guide to understanding the life and works of Joseph Stiglitz. In 50 minutes you will be able to:    ? Recognize and understand the main ideas behind the contributions of Joseph Stiglitz and his New Keynesian approach    ? Identify the impact his work had on both economics... more...

  • Brand Portfolio Strategyby David A. Aaker

    Free Press 2009; US$ 30.00

    In this long-awaited book from the world's premier brand expert and author of the seminal work Building Strong Brands, David Aaker shows managers how to construct a brand portfolio strategy that will support a company's business strategy and create relevance, differentiation, energy, leverage, and clarity. Building on case studies of world-class... more...

  • Marken als Sinnstifterby Sandro Abbate

    Springer Fachmedien Wiesbaden 2014; US$ 19.99

    Bio-Brands oder Fair-Trade-Produkte stehen hoch im Kurs, weil Konsumenten heutzutage auf Glaubwürdigkeit setzen und bereit sind, durch Käufe Verantwortung zu übernehmen. Was bedeutet das für Unternehmen und ihre Markenführung konkret? Wie können Produkte für Konsumenten Sinn stiften? Der Markenexperte Sandro Abbate erklärt anschaulich und leicht verständlich,... more...

  • What Were They Thinking?by Steve PhD Adubato

    Rutgers University Press 2008; US$ 22.95

    In What Were They Thinking? Adubato examines twenty-two controversial and complex public relations and media mishaps, many of which were played out in public. more...

  • Media Production Agreementsby Philip Alberstat

    Taylor and Francis 2013; US$ 170.00

    Media Production Agreements is an invaluable reference tool for film, television and video producers and has been written specifically for all those involved in the media industry. Providing legal information and sound advice on the structuring of deals and negotiated agreements, this authoritative guide identifies potential pitfalls in the drafting... more...

  • Policing Major Eventsby James F. Albrecht; Martha Christine Dow; Darryl Plecas; Dilip K. Das

    CRC Press 2014; US$ 112.95

    Whenever a major event requires police intervention, questions are raised about the nature of the police response. Could the police have prevented the conflict, been better prepared, reacted more quickly? Could they have acted more forcefully or brought the altercation under control more effectively? Based upon real case studies of events from all... more...

  • Making Social Work Newsby Meryl Aldridge

    Taylor and Francis 2002; US$ 54.95

    First published in 1994. Routledge is an imprint of Taylor & Francis, an informa company. more...

  • International Perspectives of Festivals and Eventsby Jane Ali-Knight; Alan Fyall; Martin Robertson; Adele Ladkin

    Taylor and Francis 2009; US$ 105.00

    International Perspectives of Festivals and Events addresses contemporary issues concerning the potential of festivals and events to produce economic, social, cultural and community benefits. Incorporating a range of international perspectives, the book provides the reader with a global look at current trends and topics, which have until now, been... more...

  • Gérer la communication numérique communaleby Philippe Allard

    Primento Digital Publishing 2015; US$ 21.99

    Pour une meilleure communication numérique des communes. La ville, la commune 2.0 existe bel et bien. Souvent, les sites-vitrines d''autrefois ont laissé la place à d''authentiques sites web pensés et conçus pour englober un maximum de fonctionnalités. En suivant l''évolution des comportements et usages des citoyens, la commune reste au plus proche... more...

  • The Executive's Guide to Corporate Events and Business Entertainingby Judy Allen

    Wiley 2009; US$ 50.00 US$ 30.00

    An industry expert shows readers how to get the best return on investment from corporate events Corporate events and business entertaining are a major part of a company's communication, marketing and public relations strategy. They are used by businesses of all sizes to solicit new business, create a corporate or brand image, and retain and build... more...