The Leading eBooks Store Online

3,972,089 members ⚫ 1,310,169 ebooks

New to eBooks.com?

Learn more
Browse our categories
  • Bestsellers - This Week
  • Foreign Language Study
  • Pets
  • Bestsellers - Last 6 months
  • Games
  • Philosophy
  • Archaeology
  • Gardening
  • Photography
  • Architecture
  • Graphic Books
  • Poetry
  • Art
  • Health & Fitness
  • Political Science
  • Biography & Autobiography
  • History
  • Psychology & Psychiatry
  • Body Mind & Spirit
  • House & Home
  • Reference
  • Business & Economics
  • Humor
  • Religion
  • Children's & Young Adult Fiction
  • Juvenile Nonfiction
  • Romance
  • Computers
  • Language Arts & Disciplines
  • Science
  • Crafts & Hobbies
  • Law
  • Science Fiction
  • Current Events
  • Literary Collections
  • Self-Help
  • Drama
  • Literary Criticism
  • Sex
  • Education
  • Literary Fiction
  • Social Science
  • The Environment
  • Mathematics
  • Sports & Recreation
  • Family & Relationships
  • Media
  • Study Aids
  • Fantasy
  • Medical
  • Technology
  • Fiction
  • Music
  • Transportation
  • Folklore & Mythology
  • Nature
  • Travel
  • Food and Wine
  • Performing Arts
  • True Crime
  • Foreign Language Books
Public Relations

  • The (Peculiar) Economics of NCAA Basketballby Todd A. McFall

    Palgrave Macmillan 2014; US$ 105.00

    The economics of the NCAA Division I men's basketball league are peculiar because it fails to hire the best college-aged players and does little to enhance competitive balance within the league. The league's policy decisions and its ability to remain economically viable, despite its short-sighted governance decisions, are discussed. more...

  • 100 Great PR Ideasby Jim Blythe

    Marshall Cavendish 2010; US$ 5.00

    Ideas to inspire anyone to develop better PR and promotion campaigns. more...

  • 101 Ways to Advertise Your Businessby Andrew Griffiths

    Allen & Unwin 2006; US$ 22.68

    Practical tips to help you promote and advertise your products and service, simply, effectively, and without a big budget. more...

  • 2011: Trendspotting for the Next Decadeby Richard Laermer

    McGraw-Hill Education 2008; US$ 29.00

    A better time for your business starts in the next decade. Are you ready? In this fast and furious time machine of a book, Richard Laermer shows you how to use-and in some cases abuse-the trends of the next decade (or two) that really matter. As an author with a functional crystal ball, a veteran marketing innovator, and media master, Laermer... more...

  • The 21st Century Meeting and Event Technologiesby Seungwon "Shawn" Lee; Dessislava Boshnakova; Joe Goldblatt

    Apple Academic Press 2016; US$ 139.95

    Here is the first book to specifically and comprehensively address the rapid changes and advances in technology in the planning, management, and marketing of meetings and events. The multigenerational trio of authors, including Joe Goldblatt and two of his former students, Seungwon "Shawn" Lee and Dessislava Boshnakova, cover the most important aspects... more...

  • AIDS and Businessby Saskia Faulk; Jean-Claude Usunier

    Taylor and Francis 2009; US$ 59.95

    The spread of HIV/AIDS affects businesses in all sectors, all industries and all countries. For companies and organizations everywhere, the question is no longer whether to take action on HIV/AIDS but which actions to take. Complete with an impressive collection of complex background and research on HIV/AIDS and a foreword by Dr. Peter Piot, former Executive... more...

  • The AMA Handbook of Public Relationsby Robert L. DILENSCHNEIDER; Maria BARTIROMO

    AMACOM 2010; US$ 19.95

    Along with business—and the rest of the world—public relations has changed in the digital age. more...

  • Above the Noiseby Carrie Morgan

    Motivational Press 2016; US$ 9.99

    The Internet is an overwhelming cacophony, each brand fighting to rise...ABOVE THE NOISE! Based on digital public relations tactics to grow your internet marketing skills, resulting in more online visibility and influence, this book will help you launch an intergrated mix of basic content marketing, social media and search engine optimization (SEO).... more...

  • Achieving Fair Valueby Mark C. Scott

    Wiley 2005; US$ 50.00 US$ 45.00

    The single biggest preoccupation of senior management of any listed company is its institutional investors. CEOs and CFOs on average spend around 40% of their time dealing with this group, and the implicit goal of most management teams is to maximise share price. Yet the true influences behind movements in share price are poorly understood, and thus... more...

  • Action Learning and its Applicationsby R. Dilworth; Y. Boshyk

    Palgrave Macmillan UK 2010; US$ 116.28

    This second volume of two discusses the employment of action learning in different contexts, including healthcare, education, government, military and the business world. Use of action learning in delivery of Future Search Conferences is addressed, as well as action learning in community and civil society and the future of action learning. more...