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- Wiley 2006; US$ 18.00 US$ 12.60
HOW TO SELL TO AN IDIOT Selling to customers looking to get the most bang for their buck is a difficult feat. The only customers tougher than hagglers are the ones so uninformed about what they are buying, they don't even realize when they are getting the deal of a lifetime. In How to Sell to an Idiot , authors John Hoover and Bill Sparkman... more...
- Wiley 2010; US$ 29.95 US$ 20.96
Praise for How to Sell at Margins Higher Than Your Competitor "This is the complete book for both new and experienced salespeople and business owners to learn and re-learn the essentials for success. How to Sell at Margins Higher Than Your Competitors emphasizes the pricing strategies and tactics to increase the market share and profits of any organization.... more...
- Wiley 2010; US$ 40.00 US$ 28.00
Praise for THERE'S A CUSTOMER BORN EVERY MINUTE "Joe Vitale has created an entertaining, educational, and motivational manual-with the help of P.T. Barnum-that belongs in every hotel room alongside the Bible. Then, guests might read his inspirational book first, and give thanks to God for this worthy discovery." —Alan Abel, media hoaxer,... more...
- Wiley 2006; US$ 21.95 US$ 13.17
Praise for THE GREAT FORMULA "This book reminds me of Isaac Newton's discovery of gravity-a stunningly simple idea that changed the course of history. I've seen The Great Formula create millionaires with surprising speed. It's an exact recipe to turn a marginal business into a successful one." —David Garfinkel, author, Customers on Demand... more...
- Wiley 2006; US$ 59.99 US$ 41.99
Real World Scenarios for Practical Insights into the Field of Purchasing and Supply Management Whether you're a purchasing or supply management professional seeking to validate the skills and knowledge acquired through years of practical experience, or a relative newcomer to the field looking to strengthen your resume, the C.P.M. certification... more...
- McGraw-Hill Education 2002; US$ 38.00 US$ 31.16
The first book on short cycle sellingthe fast-track route to a higher closing ratio Sales professionals today waste untold hours worrying about identifying, tracking, and timing their sales cycles. In Short Cycle Selling , author Jim Kasper trains his sights on the only important concept and goal in sales cyclesshortening them. He walks professionals... more...
- McGraw-Hill Education 2003; US$ 34.00 US$ 27.88
Market-proven strategies to generate competitive advantage by identifying and always taking care of your best customers The Seven Keys to Managing Strategic Accounts provides decision makers with a proactive program for profitably managing their largest, most critical customers--their strategic accounts. Drawing on the expertise of S4 Consulting,... more...
- Wiley 2006; US$ 24.95 US$ 14.97
Praise for Heavy Hitter Sales Wisdom "Steve Martin takes a much-needed look at how successful executives read verbal and nonverbal messages, which allows them to quickly understand the subtext of their customers' minds. The best part is that the author shares effective strategies that put more fun into selling and more money into salespeople's... more...
- Wiley 2007; US$ 24.95 US$ 14.97
Visual Selling provides salespeople with tools to sell in an increasingly image-oriented culture. More so than ever before, the way a salesperson looks and acts, the images on a screen or in handouts, and even room environments can impact people’s trust, satisfaction and willingness to buy. The authors believe that, to sell most effectively,... more...